Claim OwnershipThe MadTech Podcast
Subscribed: 62Played: 2,084
Subscribe
© ExchangeWire
Description
All your MadTech podcasts from ExchangeWire in one feed:
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
675 Episodes
Reverse
In this MadTech Podcast episode, ExchangeWire head of marketing Grainne Reid is joined by research lead Mat Broughton and Alex Powell, founder of Pixels, to discuss the latest in ad tech, media, and marketing.
They look at Mark Read's decision to step down from his position as CEO at WPP, publishers seeing an increase in referral traffic from social media, and the rise of partnerships between media agencies and supply-side platforms.
In today’s MadTech Daily, we discuss Disney and Universal suing Midjourney over AI copyright infringement and WhatsApp joining the legal action against the UK’s demand for Apple’s ‘back door’ data. We also look at DoorDash acquiring Symbiosys for $175M, PMG acquiring Momentum Commerce, and FERMÀT raising $45M to advance AI-powered commerce.
Today’s MadTech Daily looks at publishers seeing a drop in traffic as a result of Google’s AI tools, Mars’ $1.7bn global media account being pulled from WPP and given to Publicis, as well as Meta’s plans to acquire a stake in Scale AI for $14.8bn.
In this MadTech Podcast Special, ExchangeWire editor Aimee Newell Tarín is joined by Andy Morley, chief revenue officer at The Independent. They discuss the launch of the publisher’s new content studio, announced at Advertising Week Europe on 2nd April.
Morley expands on:
The importance of engagement in today’s landscape
The strategic vision behind the content studio’s launch
The unique opportunities for brands offered by the studio
How publishers can leverage the studio’s data and insights to shape content strategies for advertisers
How the studio ensures branded content delivers reach and resonance to audiences
In today’s MadTech Daily, we discuss media giants grappling with costs, the UK government considering social media time limits for children, and a global study comparing the impact of skippable and non-skippable ads.
Today, Dot discusses WPP CEO Mark Read planning to step down amid AI disruption and market strain, findings from WPP Media’s latest report, Amazon adding private auctions to Prime Video, as well as YouTube loosening moderation.
In today’s MadTech Daily, nearly half of publishers are seeing a rise in social traffic referrals, ABC updates the standards for digital-first publishing, and the UK unveils an AI adoption framework.
In this MadTech Podcast episode, ExchangeWire editor Aimee Newell Tarín is joined by research lead Mat Broughton and Christophe Jammet, managing director at Gather to discuss the latest in the media and marketing industries.
They look at Meta's plans to fully automate ad creation by the end of 2026, the New York Times' content licensing agreement with Amazon, and YouTube's dominance in the TV landscape.
In today’s Madtech Daily, we cover the projected surge in AI-driven search ad spend, Apple's failure to stall App Store shake up , and Reddit’s lawsuit against Anthropic over alleged unpaid use of training data.
Today’s MadTech Daily discusses WPP Media unveiling Open Intelligence, Paramount reshaping its strategy, as well as Disney and Microsoft announcing further layoffs amid AI restructuring.
Today’s MadTech Daily covers Meta doubling down on AI automation, Big Tech facing legal pressure with Google settling and Apple pushing back, as well as digital video and audio surging in Australia as broadcast spend declines.
In this MadTech Podcast Special, ExchangeWire editor Aimee Newell Tarín is joined by Sean Halpin, founder and managing director at Sentient Talent, and co-founder of the AdTech Connect initiative.
Halpin shares a range of insights, expanding on:
The current state of the ad tech job market
Advice for people trying to find their first job in ad tech
How candidates can make themselves stand out in the recruitment process
What the AdTech Connect initiative is bringing to the industry
In today’s MadTech Daily, Judge Amit Mehta zooms in on generative AI in Google’s antitrust case, the New York Times strikes an AI content licensing deal with Amazon, and the AI copyright clash in the UK intensifies.
In today’s MadTech Daily, Business Insider cuts 21% of its workforce amid shift to AI and live events, Discord trials ‘Orbs’ to incentivise ad engagement, and Apple faces fresh DMA penalties as EU sets compliance deadline.
In this episode of TheMadTech Podcast, JJ Eastwood, managing partner, retail media, Willow & Jo Consulting, joins ExchangeWire's Grainne Reid (head of marketing) and John Still (head of content) to discuss the latest in media, marketing, and commerce.
They discuss the growth of Amazon's retail media revenue, Nectar and OMG's expanded retail media partnership, and the near-doubling of referral traffic from ChatGPT to publishers.
In today’s MadTech Daily, EU warns Shein to fix violations, xAI Partners with Telegram, and IAB launches Retail Media Certification Programme.
In today’s MadTech Daily, we look at Meta’s FTC antitrust trial drawing to a close, PDD Holdings’ income dropping amid price wars and tariffs, and YouTube topping TV viewing among media companies for the third month in a row.
In today’s MadTech Daily, we look at RedBird’s agreement to acquire the Telegraph newspaper group, the latest in the UK's AI sector, and Alibaba's Taobao Instant Commerce Portal surpassing 40 million daily orders.
In this MadTech Podcast Special, ExchangeWire's John Still is joined by OMG's Nina Fedorczuk and Alissa Bantigue to discuss the connected TV (CTV) landscape within the Asia-Pacific (APAC) region.
In today’s MadTech Daily, we discuss the latest ad tech investigations, including Google facing an AI antitrust probe and regulators looking into whether Media Matters colluded with advertisers to turn advertisers away from X. We also examine ChatGPT’s referral traffic doubling in 2025, and Disney suing YouTube for poaching a key executive.
Comments
Download from Google Play
Download from App Store
United States