The eCommerce Playbook - For Magento, Shopify & BigCommerce

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   The B2B ecommerce landscape is changing rapidly. In this episode, Joe takes us over what companies are doing to take advantage of this, and the top platforms to consider for your B2B ecommerce store. ============================================================== Bookmarks: 00:00 - B2B Ecommerce Platforms 00:32 - Top Concerns for B2B Companies Going Online 00:56 - Why You Definitely Need to Go Online 02:47 - B2B Ecommerce Growth 04:23 - Hybrid Approach: Nurturing Online and Offline Sales 05:30 - Top B2B Ecommerce Platforms 06:29 - Pros and Cons of Shopify, Shopify Plus 09:36 - Pros and Cons of BigCommerce 11:12 - Pros and Cons of Adobe Commerce, Magento   ============================================================== Other eCommerce Resources: Shopify New Features 2023 Steve Jobs' True Vision for the Internet | PWA Simplified Adobe Commerce B2B eCommerce Features for wholesalers, distributors & manufacturers eCommerce Website Success with Adobe Commerce: Helly Hansen Review Maximizing B2B Success with Adobe Commerce: In-Depth Wilson eCommerce Review What is B2B Commerce? Online B2B Marketing Strategies for 2023 How to Find Low Competition Keywords with High Traffic Adobe Analytics Pricing Top 10 Features of Adobe Analytics Adobe Analytics VS Google Analytics 4 Top SEO Trends of 2023 Adobe Firefly Release and Features for Ecommerce   ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   The B2B landscape is definitely changing, and the numbers show that an online presence is no longer optional if you want to stay on top of your game. In this episode, Joe takes us over the most recent studies on B2B ecommerce, its continued growth, and the trending approaches to make the most of your ecommerce online store. ============================================================== Bookmarks: 00:00 - B2B Ecommerce Strategies in 2023 00:45 - Reasons Why the B2B Landscape is Changing 01:26 - What Millennials and Gen Z Expect in Their Ecommerce Experience 02:13 - Ecommerce Continued Growth 03:00 - Online VS Offline Sales 03:10 - B2B Revenue from Online Sales 03:24 - Offline Sales Still Matter: Considering a Hybrid Approach 04:18 - Industry Spotlight: US Manufacturers in Ecommerce 04:37 - B2B Wholesalers and Manufacturers Digital Presence 05:06 - Trending Ecommerce Features to Invest in 05:43 - Personalization in B2B Ecommerce 06:43 - Proven Conversion Rate Optimization Tactics   ============================================================== Other eCommerce Resources: Shopify New Features 2023 Steve Jobs' True Vision for the Internet | PWA Simplified Adobe Commerce B2B eCommerce Features for wholesalers, distributors & manufacturers eCommerce Website Success with Adobe Commerce: Helly Hansen Review Maximizing B2B Success with Adobe Commerce: In-Depth Wilson eCommerce Review What is B2B Commerce? Online B2B Marketing Strategies for 2023 How to Find Low Competition Keywords with High Traffic Adobe Analytics Pricing Top 10 Features of Adobe Analytics Adobe Analytics VS Google Analytics 4 Top SEO Trends of 2023 Adobe Firefly Release and Features for Ecommerce   ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   If you're someone who's heard of the term Progressive Web Apps (PWA) and want to know how it might affect your business, but you don't necessarily need a full techie breakdown, then this is the video for you. Let's take a look at how PWA came about, and some of the companies that have been successfully using the technology to increase revenue through a lot of really interesting use cases! ============================================================== Bookmarks: 00:00 - Progressive Web Apps - PWA presented by Steve Jobs 01:27 - The History of Progressive Web Apps 03:20 - PWA is Born! 04:49 - What Actually is PWA? Defining Characteristics 06:33 - Companies Winning the PWA Game 09:27 - Conclusion: PWA is Here to Stay   ============================================================== Other eCommerce Resources: Adobe Commerce B2B eCommerce Features for wholesalers, distributors & manufacturers eCommerce Website Success with Adobe Commerce: Helly Hansen Review Maximizing B2B Success with Adobe Commerce: In-Depth Wilson eCommerce Review What is B2B Commerce? Online B2B Marketing Strategies for 2023 How to Find Low Competition Keywords with High Traffic Adobe Analytics Pricing Top 10 Features of Adobe Analytics Adobe Analytics VS Google Analytics 4 Top SEO Trends of 2023 Adobe Firefly Release and Features for Ecommerce SEMRush Tutorial for SEO   ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   Wondering why name brand companies choose Adobe Commerce as their eCommerce platform? Look no further than Helly Hansen! In this episode, we go over their Adobe Commerce site, and how they utilize some of the platform's top features to create a user-friendly, high-converting online experience. ============================================================== Bookmarks: 00:00 - Adobe Commerce for eCommerce Companies 00:13 - Helly Hansen Overview 00:36 - Adobe Commerce Store Views 00:56 - Store View Switcher for International Sales 01:34 - Utilizing Store Views for SEO 03:08 - Search Functionality and Search Tools 04:20 - Stationary Product Configurator (Lorin's Favorite) 04:36 - Fit Finder Tool 05:34 - Customer Reviews with Yotpo 06:30 - Category Recommendations 06:57 - Shopping Cart 07:45 - PWA (Progressive Web App) 08:23 - Blog Strategy: Utilizing Different Blog Versions 09:57 - SEO: Branded Terms and Title Tags   ============================================================== Other eCommerce Resources: Maximizing B2B Success with Adobe Commerce: In-Depth Wilson eCommerce Review What is B2B Commerce? Online B2B Marketing Strategies for 2023 How to Find Low Competition Keywords with High Traffic Adobe Analytics Pricing Top 10 Features of Adobe Analytics Adobe Analytics VS Google Analytics 4 Top SEO Trends of 2023 Adobe Firefly Release and Features for Ecommerce SEMRush Tutorial for SEO New Generative AI Tool, Adobe Firefly SEO Tips for eCommerce Stores - Top 10, That No One Talks About!   ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   Wondering why name brand companies choose Adobe Commerce as their eCommerce platform? Look no further than Wilson! In this episode, we go over their Adobe Commerce site, and how they utilize some of the platform's top features to create a user-friendly, high-converting online experience.. ============================================================== Bookmarks: 00:00 - Adobe Commerce for B2B Companies 01:11 - Wilson's Ecommerce Suite of Tools 01:26 - Using the Entire Adobe Suite: Seamless Integration Across Tools 02:29 - Multiple Store Views and Using Functionality Across Different Stores 03:47 - Yes, You Can Hide Your Prices 04:18 - Product Customizations 05:50 - Different Types of Products Available Out of the Box 06:36 - Search Functionality 07:58 - Corrected Misspellings and Synonyms 08:56 - Attribution Level 09:28 - Color Swatches 09:41 - Layered Navigation 10:07 - Configurable Products 10:46 - UX: Utilizing Above the Fold Content 11:26 - UX: Product Tabs, Mobile Optimization 11:39 - Checkout Process Check out the blog post here: https://www.iwdagency.com/blogs/news/magento-websites-wilson-sporting-goods   ============================================================== Other eCommerce Resources: What is B2B Commerce? Online B2B Marketing Strategies for 2023 How to Find Low Competition Keywords with High Traffic Adobe Analytics Pricing Top 10 Features of Adobe Analytics Adobe Analytics VS Google Analytics 4 Top SEO Trends of 2023 Adobe Firefly Release and Features for Ecommerce SEMRush Tutorial for SEO New Generative AI Tool, Adobe Firefly SEO Tips for eCommerce Stores - Top 10, That No One Talks About! Ahrefs Tutorial for SEO, Keyword Research Walk & Competitor Analysis   ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   In this episode we go over some of the key features of B2B ecommerce, and why, if you haven't already, you should definitely get your B2B store online! ============================================================== Bookmarks: 00:00 - What is B2B Commerce? 01:06 - B2B Companies Going Online 01:46 - The Benefits of Launching Your B2B eCommerce Store 02:49 - Customizations and Features that Help B2B Online Transactions 03:47 - Yes, You Can Hide Your Prices 04:19 - Approval Process and Customer Segmentation 05:16 - SEO for B2B eCommerce 07:23 - B2B eCommerce Growth Rate And check out our blog post on the topic for more information: https://www.iwdagency.com/blogs/news/what-is-b2b-ecommerce   ============================================================== Other eCommerce Resources: How to Find Low Competition Keywords with High Traffic Adobe Analytics Pricing Top 10 Features of Adobe Analytics Adobe Analytics VS Google Analytics 4 Top SEO Trends of 2023 Adobe Firefly Release and Features for Ecommerce SEMRush Tutorial for SEO New Generative AI Tool, Adobe Firefly SEO Tips for eCommerce Stores - Top 10, That No One Talks About! Ahrefs Tutorial for SEO, Keyword Research Walk & Competitor Analysis How ChatGPT Changed SEO Forever eCommerce Trends in 2023 Designing a High Converting eCommerce Store with an Agency   ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   B2B marketing companies need to understand what strategies make the most sense online for their companies. Far too many make the mistake of trying to reach their ambitious marketing goals by following the same paths their B2C counterparts take. In this episode, the team covers what works best for B2B companies looking to attract customers in 2023. ============================================================== Bookmarks: 00:00 - Lorin Renames the Show 00:44 - Understand B2B Analytics 4:20 - B2B Email Marketing 6:11 - Content Marketing for B2B Buyers 7:00 - Add Your Entire Inventory to Your Site 10:36 - Google Shopping + Paid Ads 11:31 - Improved Product Pages & Better User Experiences 13:35 - Frictionless Purchase Processes 15:21 - Artificial Intelligence Check out the blog post for more info: https://iwdagency.com/blogs/news/B2B-eCommerce-Strategies   ============================================================== Other eCommerce Resources: Adobe Analytics Pricing Top 10 Features of Adobe Analytics Adobe Analytics VS Google Analytics 4 Top SEO Trends of 2023 Adobe Firefly Release and Features for Ecommerce SEMRush Tutorial for SEO New Generative AI Tool, Adobe Firefly SEO Tips for eCommerce Stores - Top 10, That No One Talks About! Ahrefs Tutorial for SEO, Keyword Research Walk & Competitor Analysis How ChatGPT Changed SEO Forever eCommerce Trends in 2023 Designing a High Converting eCommerce Store with an Agency   ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   Keywords that get tons of traffic but don't have a lot of competition are the Holy Grail of SEO. Find one of these and you could draw thousands of visitors to your site overnight. Sound too good to be true? Well, it is...kind of. In this episode, John shows you the only real way to find low-competition, high-traffic keywords. But don't worry, it's still pretty easy. ============================================================== Bookmarks: 00:00 - How to Find Low Competition Keywords 00:31 - Why I Don't Recommend This Approach 01:03 - The One Time It Makes Sense to Go After "Low Competition" Keywords 2:18 - The Only Actual Way to Get "Low Competition" Keywords for Long-Term Organic Growth 2:50 - Here's How Easy This Is Here's how we recommend you ACTUALLY do keyword research: https://www.iwdagency.com/blogs/news/ecommerce-keyword-research   ============================================================== Other eCommerce Resources: Adobe Analytics Pricing Top 10 Features of Adobe Analytics Adobe Analytics VS Google Analytics 4 Top SEO Trends of 2023 Adobe Firefly Release and Features for Ecommerce SEMRush Tutorial for SEO New Generative AI Tool, Adobe Firefly SEO Tips for eCommerce Stores - Top 10, That No One Talks About! Ahrefs Tutorial for SEO, Keyword Research Walk & Competitor Analysis How ChatGPT Changed SEO Forever eCommerce Trends in 2023 Designing a High Converting eCommerce Store with an Agency   ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   Considering Adobe Analytics for your eCommerce store? In this episode, we talk about how it's priced, so you can better estimate the cost (and savings) of adding it to your tools. ============================================================== Bookmarks: 00:00 - Cost of Adobe Analytics 00:27 - Starting Prices 01:10 - Top Reasons to Use Adobe Analytics: Why the Price Tag is Worth It 02:39 - Adobe Sensei - Leveraging AI in Web Analytics   ============================================================== Other eCommerce Resources: Top 10 Features of Adobe Analytics Adobe Analytics VS Google Analytics 4 Top SEO Trends of 2023 Adobe Firefly Release and Features for Ecommerce SEMRush Tutorial for SEO New Generative AI Tool, Adobe Firefly SEO Tips for eCommerce Stores - Top 10, That No One Talks About! Ahrefs Tutorial for SEO, Keyword Research Walk & Competitor Analysis How ChatGPT Changed SEO Forever eCommerce Trends in 2023 Designing a High Converting eCommerce Store with an Agency   ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   Are Adobe Analytics's features perfect for your business? We dive into the top 10 reasons this analytics platform is one of the most powerful options on the market. But is it good enough to replace Google Analytics? ============================================================== Bookmarks: 00:00 - Top 10 Features of Adobe Analytics 00:27 - 1. Real-Time Data Processing 01:31 - 2. Ease of Sharing Reports and Data Across Teams 02:26 - 3. Segmentation Made Highly Customizable 03:11 - Should You Replace Google Analytics 4 with Adobe Analytics? 04:54 - 4. Calculated Metrics 05:41 - 5. Freeform Tables 06:24 - User Interface: Google Analytics VS Adobe Analytics 07:40 - 6. Flow Reports & Visualizations 08:37 - 7. Fallout Reports 10:30 - 8. Latency Analysis with Cohort Tables 12:24 - 9. AI Features: Anomaly Detection 14:56 - 10. Attribution Models 16:27 - Bonus Point: Seamless Integration 17:36 - Which Companies Can Benefit from Adobe Analytics? 18:21 - Adobe Analytics Pricing   ============================================================== Other eCommerce Resources:   Adobe Analytics VS Google Analytics 4 Top SEO Trends of 2023 Adobe Firefly Release and Features for Ecommerce SEMRush Tutorial for SEO New Generative AI Tool, Adobe Firefly SEO Tips for eCommerce Stores - Top 10, That No One Talks About! Ahrefs Tutorial for SEO, Keyword Research Walk & Competitor Analysis How ChatGPT Changed SEO Forever eCommerce Trends in 2023 Designing a High Converting eCommerce Store with an Agency What's New in Adobe Commerce 2.4?   ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   When it comes to optimizing your ecommerce strategy, there is no doubt you need an analytics platform on your side. Need help picking the right one for you? In this episode, we go over the main differences between Adobe Analytics, and Google Analytics 4. ============================================================== Bookmarks: 00:00 - Intro 00:17 - What You Want from Your Analytics Platform 00:36 - The End of Universal Analytics 01:08 - Differences in Data Collection 02:00 - GA4: Event-Based Tracking 02:19 - Reporting: How Your Data Shows Up, and What You Can Do With it 03:27 - The Learning Curve 04:13 - Adobe Analytics: Page-View Approach to Tracking 05:12 - Segmentation Support 06:16 - Attribution 07:18 - Pricing Difference 08:22 - Adobe Analytics Integration in Other Adobe Tools   ============================================================== Other eCommerce Resources: SEMRush Tutorial for SEO New Generative AI Tool, Adobe Firefly SEO Tips for eCommerce Stores - Top 10, That No One Talks About! Ahrefs Tutorial for SEO, Keyword Research Walk & Competitor Analysis How ChatGPT Changed SEO Forever eCommerce Trends in 2023 Designing a High Converting eCommerce Store with an Agency What's New in Adobe Commerce 2.4? Magento 2 Upgrade (Adobe Commerce) Guide: Best Practices, Frequency & Cost Proven Metrics for Your eCommerce Success Using AOV & CRO The Rise & Fall of Peloton Shopify Plus VS. Adobe Commerce   ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   Going into 2023, it is getting more and more important to level up your SEO game, as it gets increasingly difficult to get a high-ranking spot in Google and other search engines. In this episode, John takes us through the top SEO priorities to consider in 2023, while explaining the reasons behind them. ============================================================== Bookmarks: 00:00 - Intro 00:31 - 1. Organic Traffic Still Beats Paid Ads 02:21 - 2. AI Features in SEO 04:02 - 3. Produce Video Content 06:40 - 4. Author Authority Ranking 08:39 - 5. E-E-A-T in SEO - New "E" for Experience 11:13 - 6. Improved Content for Product Descriptions 13:36 - 7. Zero Click Traffic - Still a Problem! 15:54 - 8. Take Up Your Space on Google Shopping 16:59 - 9. Backlinks Are Here to Stay 19:38 - 10. Rethinking Google Algorithm Changes   ============================================================== Other eCommerce Resources: SEMRush Tutorial for SEO New Generative AI Tool, Adobe Firefly SEO Tips for eCommerce Stores - Top 10, That No One Talks About! Ahrefs Tutorial for SEO, Keyword Research Walk & Competitor Analysis How ChatGPT Changed SEO Forever eCommerce Trends in 2023 Designing a High Converting eCommerce Store with an Agency What's New in Adobe Commerce 2.4? Magento 2 Upgrade (Adobe Commerce) Guide: Best Practices, Frequency & Cost Proven Metrics for Your eCommerce Success Using AOV & CRO The Rise & Fall of Peloton Shopify Plus VS. Adobe Commerce   ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   Adobe Firefly, the new generative AI tool is definitely about to become the ultimate game changer for eCommerce companies. Here's how you can make use of these new features to improve your eCommerce presence! ============================================================== Bookmarks: 00:00 - Video Starts 01:00 - Firefly as a Creative Tool 01:26 - Product Photography 03:20 - Product Markups    ============================================================== Other eCommerce Resources:   SEO Tips for eCommerce Stores - Top 10, That No One Talks About! Ahrefs Tutorial for SEO, Keyword Research Walk & Competitor Analysis How ChatGPT Changed SEO Forever eCommerce Trends in 2023 Designing a High Converting eCommerce Store with an Agency What's New in Adobe Commerce 2.4? Magento 2 Upgrade (Adobe Commerce) Guide: Best Practices, Frequency & Cost Proven Metrics for Your eCommerce Success Using AOV & CRO The Rise & Fall of Peloton Shopify Plus VS. Adobe Commerce Adobe Commerce: Open Source VS. Commerce Adobe Commerce Pricing   ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   SEMRush is one the top SEO platforms to track and measure key metrics of your site's traffic. In this episode, John takes us through the main numbers we need to account for, and how we can learn from our competitors' strategies to our benefit.   ============================================================== Other eCommerce Resources:   SEO Tips for eCommerce Stores - Top 10, That No One Talks About! Ahrefs Tutorial for SEO, Keyword Research Walk & Competitor Analysis How ChatGPT Changed SEO Forever eCommerce Trends in 2023 Designing a High Converting eCommerce Store with an Agency What's New in Adobe Commerce 2.4? Magento 2 Upgrade (Adobe Commerce) Guide: Best Practices, Frequency & Cost Proven Metrics for Your eCommerce Success Using AOV & CRO The Rise & Fall of Peloton Shopify Plus VS. Adobe Commerce Adobe Commerce: Open Source VS. Commerce Adobe Commerce Pricing   ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   Getting to know your way around SEO? Or have you seen the same list of tips shared in every other video? Here's our list of top underrated tips to optimize your SEO strategy right away!   Check out the blog post here: https://www.iwdagency.com/blogs/news/how-to-use-ahrefs   ============================================================== BOOKMARKS: 00:00 - Top eCommerce SEO Tips 01:11 - 1. When to Leave Your Company Name Out of Your Title Tags 06:21 - 2. Do Not Reinvent the Wheel 08:28 - 3. Create the Most Specific Category Pages Possible 11:32 - 4. Make Use of High Impressions with Low Clicks 13:38 - 5. Optimize Your Product Descriptions 17:54 - 6. Use Lots and Lots of Blogs 20:15 - 7. Strategically Target Your Content 22:44 - 8. Differentiating the Intentions Behind Your Keywords 27:02 - 9. Make Use of Listicles 33:16 - 10. Bonus Tip!   ============================================================== Other eCommerce Resources: Ahrefs Tutorial for SEO, Keyword Research Walk & Competitor Analysis How ChatGPT Changed SEO Forever eCommerce Trends in 2023 Designing a High Converting eCommerce Store with an Agency What's New in Adobe Commerce 2.4? Magento 2 Upgrade (Adobe Commerce) Guide: Best Practices, Frequency & Cost Proven Metrics for Your eCommerce Success Using AOV & CRO The Rise & Fall of Peloton Shopify Plus VS. Adobe Commerce Adobe Commerce: Open Source VS. Commerce Adobe Commerce Pricing 10 Best Adobe Commerce B2B Features   ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   Ahrefs is one the top SEO platforms to track and measure key metrics of your site's traffic. In this episode, John takes us through the main numbers we need to account for, and how we can learn from our competitors' strategies to our benefit.   Check out the blog post here: https://www.iwdagency.com/blogs/news/how-to-use-ahrefs   ============================================================== BOOKMARKS: 00:00 - Intro 00:52 - Main Dashboard 01:22 - DR and UR 2:23 - Quick Look at Backlinks 03:17 - Keywords and Traffic 04:42 - Paid Search (Who Cares?) 05:00 - What You MUST Know About Keywords (REALLY IMPORTANT!!!) 06:31 - The Rest of the Keyword Report (...still pretty important) 09:39 - Internal Backlinks - DO NOT Ignore These!!! 12:29 - One of My Favorite eCom "Tricks" for Ranking Category Pages 13:46 - How to Find Relevant Competitor Blog Posts   ============================================================== Other eCommerce Resources:   How ChatGPT Changed SEO Forever eCommerce Trends in 2023 Designing a High Converting eCommerce Store with an Agency What's New in Adobe Commerce 2.4? Magento 2 Upgrade (Adobe Commerce) Guide: Best Practices, Frequency & Cost Proven Metrics for Your eCommerce Success Using AOV & CRO The Rise & Fall of Peloton Shopify Plus VS. Adobe Commerce Adobe Commerce: Open Source VS. Commerce Adobe Commerce Pricing 10 Best Adobe Commerce B2B Features What is Adobe Analytics?   ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   Adobe's new generative AI tool is here! Here's all you need to know about the new features from Adobe Firefly; and how you can use it to optimize your creative workflows.   ============================================================== BOOKMARKS: 00:00 - Sign up for Adobe Firefly 00:48 - Text to Prompt 01:08 - Content Authenticity Check 01:21 - Amazing UI Styles Built-In 01:46 - Astounding Video Edits 01:57 - Quickly Create Ads 02:44 - 3D Modeling 03:12 - Portrait Editor   ============================================================== Other eCommerce Resources: eCommerce Trends in 2023 Designing a High Converting eCommerce Store with an Agency What's New in Adobe Commerce 2.4? Magento 2 Upgrade (Adobe Commerce) Guide: Best Practices, Frequency & Cost Proven Metrics for Your eCommerce Success Using AOV & CRO The Rise & Fall of Peloton Shopify Plus VS. Adobe Commerce Adobe Commerce: Open Source VS. Commerce Adobe Commerce Pricing 10 Best Adobe Commerce B2B Features What is Adobe Analytics?     ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   ChatGPT is a cutting-edge technology that has taken the world by storm. In this episode, we explore how it can revolutionize the way businesses operate in the ecommerce space, and the limitations you'll need to keep in mind when using it. Join us as we dive into ecommerce applications of ChatGPT, while our resident SEO wizard, John, proves he's still irreplaceable.   ============================================================== Other eCommerce Resources: eCommerce Trends in 2023 Designing a High Converting eCommerce Store with an Agency What's New in Adobe Commerce 2.4? Magento 2 Upgrade (Adobe Commerce) Guide: Best Practices, Frequency & Cost Proven Metrics for Your eCommerce Success Using AOV & CRO The Rise & Fall of Peloton Shopify Plus VS. Adobe Commerce Adobe Commerce: Open Source VS. Commerce Adobe Commerce Pricing 10 Best Adobe Commerce B2B Features What is Adobe Analytics?     ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   Going into 2023, there are several trends in ecommerce to watch out for. Check out our top recommended solutions, that are bound to improve your customers' shopping experiences, and drive engagement with your brand.   ==============================================================   BOOKMARKS: 00:00 - eCommerce Trends 00:24 - BOPIS (Buy Online Pick-up In-Store) 01:12 - AI and Machine Learning in eCommerce: Search Functionality, Related Products, and AI Generated Photography 02:36 - Social Media Shopping 03:15 - User Generated Content 03:36 - Omnichannel Shopping Experiences 04:03 - Trends in Personalization 05:08 - Customer Demographics 05:45 - Blockchain based Payment Options 06:18 - Live Stream Purchases 07:03 - Automated Customer Service Experience 08:37 - Voice Commerce 19:18 - Augmented Reality (AR) in eCommerce 10:10 - Subscription Services 11:11 - ADA Compliance, Web Accessibility 12:02 - Gamification in eCommerce   ============================================================== Other eCommerce Resources:   Designing a High Converting eCommerce Store with an Agency What's New in Adobe Commerce 2.4? Magento 2 Upgrade (Adobe Commerce) Guide: Best Practices, Frequency & Cost Proven Metrics for Your eCommerce Success Using AOV & CRO The Rise & Fall of Peloton Shopify Plus VS. Adobe Commerce Adobe Commerce: Open Source VS. Commerce Adobe Commerce Pricing 10 Best Adobe Commerce B2B Features What is Adobe Analytics? Walmart Shares eCommerce Technologies with Adobe Commerce     ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================

IWD Agency - Visit Our Website Contact Us:  hi@iwdagency.com Blog Post Marketing Services   Wondering what goes into the process of designing an ecommerce store? In this episode, we discuss all the steps you can expect, working with an ecommerce agency. Here's how we build for high conversions!   ==============================================================   BOOKMARKS: 00:00 - Designing a High Converting eCommerce Store 00:50 - Onboarding Call 01:11 - Client Questionnaire 01:38 - Choosing the Right Platform 02:37 - Product Types, Product Configuration 03:05 - Brand Style Guides and Alternative Solutions 04:32 - Competitor Analysis: Direct & In-Direct Competitors 05:08 - Customer Demographics 05:26 - Product Catalogs, Product Pages, Category Pages 05:47 - Designing for eCommerce: Functional Design 06:21 - Low-Fidelity Wireframes and User Experience (UX) 09:27 - Design Process 12:13 - Product Configurations, Extensions, and Customization 13:05 - Designing for Mobile & Desktop 13:40 - Client Feedback and Revisions 14:48 - Going into the Development Stage 15:52 - Responsive Design: Design Breakpoints 16:35 - Quality Assurance (QA) and Testing 17:40 - Delivering to the Client, Going Live 18:20 - Site Optimization   ============================================================== Other eCommerce Resources:   What's New in Adobe Commerce 2.4? Magento 2 Upgrade (Adobe Commerce) Guide: Best Practices, Frequency & Cost Proven Metrics for Your eCommerce Success Using AOV & CRO The Rise & Fall of Peloton Shopify Plus VS. Adobe Commerce Adobe Commerce: Open Source VS. Commerce Adobe Commerce Pricing 10 Best Adobe Commerce B2B Features What is Adobe Analytics? Walmart Shares eCommerce Technologies with Adobe Commerce What is Adobe Experience Manager?     ============================================================== Subscribe to our YouTube channel   IWD Agency offers online business solutions that help maximize the retailer’s consumer base with a professional website, online branding, marketing, and optimizing the overall customer retail experience. Discover the true value of your brand with professional solutions offered by experts in the online retail industry. IWD Agency YouTube channel is focused on providing quality content information, news, tips, tricks, and much more. On our YouTube channel, you’ll find all the necessary information that you need to maximize your eCommerce biz. So, make sure to follow our content, share these videos, give us a thumbs up, and leave a comment below.   ============================================================== Follow us on: Facebook Instagram Linkedin Pinterest Twitter  While you're at it, check out our blogs. ===========================================================