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Wait What Really OK with Loren Weisman

Author: Loren Weisman

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The Brand Messaging Podcast Wait What Really OK is Wait What Really OK is a methodical, comical and informational podcast sharing authentic brand messaging, optics approaches & strategies for honorable authority driven businesses.
Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.
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Fish Stewarding Group
Building authoritative businesses with authentically sound people.
2073 FM 89 Buffalo Gap Rd.
Buffalo Gap, TX 79508, United States
Em: fishstewarding@gmail.com
Ph: 001-407-614-7446
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https://lorenweisman.com
https://fishstewarding.com
LW Socials @lorenweisman
FSG Socials @fishstewarding
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© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗
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Brand Messaging Podcast Music Credits 1: Opening Theme Song
“Fully Licensed Wait What Really Ok Theme Song" by RKVC.
Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).
Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)
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Brand Messaging Podcast Music Credits 2: Closing Theme Song
“News and Information Podcast Percussion Outro” by Doug Hinrichs.
Copyright 2016 Dig and Be Dug Music (BMI).
Administered by Bass Ackwards Music (BMI).
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125 Episodes
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Sharing opinions instead of trying to state facts may help is the title of S.09 E.02 n.135 of the FSG Brand Messaging Podcast, Wait What Really OK.In the times we are in, from the emotional to the psychological to the professional, moving to a foundation of opinion based engagement may help to connect over shouting facts. Especially when so many are choosing to present opinions as facts. In considering not only your intention, but also all that your messaging and content could be perceived as, it may help to expand your reach in a more authentic way over the pressure and pushing of many others. Taking the extra moment to pause and look at the content on a web page to the messaging in a video, to the presentation and differentiation of facts and opinions in a podcast may be a way to stand out and disarm some that might at first perceive you to be another voice that is only selling. This ties in to compliance online too. In the lack of making claims, promises and presenting statements or facts that can be quickly and easily countered, debated or proven wrong, the voice of opinion becomes a lesser liability for web and social too. In authenticity and authority as well as humility and transparency, the presentation and engagement of opinions over stating and screaming facts… with many that might be able to be contradicted, could allow for a greater reach and a greater connection with your existing audience as well as new people too. This brand messaging podcast is available on most sites, stations and apps where you may like to listen to podcasts.*******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******Sharing opinions instead of trying to state facts may help.
Curiously Curated Creations, Creatures, Tales and Messaging are covered in this discussion with Kristina Lucia on S.09 E.01 n.134 of the FSG Brand Messaging Podcast, Wait What Really OK.Curiously Curated Creations from Kristina Lucia includes a children’s book series as well as a number of handcrafted crocheted animals and an array of art and other products. Kristina discusses with Loren about her journey so far and where it is heading. Brand messaging strategist Loren Weisman talks with Kristina Lucia about her brand, her direction and the involvement of the Fish Stewarding Group and the results that came from a brand discovery and audit. Staying true to an authentic approach, Kristina is strategizing connection and engagement over hype and hoopla in her messaging and her reach. For all things messaging from childrens books to crocheted animals and beyond, Loren Weisman shares “Consider exchanging the claims, promises and guarantees for authentic, humble and engaging content.” The result can be much more inviting and connecting. “Quality Mom Time, Grandmas Recipe, and a Memory to Last is the title of one of the first books from the curiously curated creations childrens book series.” Curiously Curated Creations, Creatures, Tales and Messaging are covered in this discussion with Kristina Lucia on S.09 E.01 n.134 of the Brand Messaging Podcast, Wait What Really OK.This brand messaging podcast is available on most sites, stations and apps where you may like to listen to podcasts.*******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******Curiously Curated Creations, Creatures, Tales and Messaging.
An Individualized and inclusive approach to healthy eating is the topic and touch point for s8. E10. n133. of the FSG brand messaging podcast, Wait What Really OK.Dawn Tucci is a personalized and Inclusive Health Advocate. Below is Dawn’s information and her philosophy when it comes to food and wellness. “Growing up, I never had any psychological association with food, we just ate.”“Chocolate is not a problem till we make it a problem.”“It's not just the foods we eat but the way we think about them”Dawn Tucci shares an individualized and inclusive approach to eating that honors cultural and personal preferences. As a dietitian with an in depth understanding of human physiology and how foods can effect the body, Dawn Tucci is able to come along side individuals on their wellness journey and guide them through the subjective and objective information on nutrition that is out there. In that differentiation and personalization, she assists in finding the right course of action and nourishment for each person based on them, not on templates, trends or hearsay. Dawn’s array of experiences come from working as a registered dietitian for the pharmaceutical industry, a higher echelon food company and a wellness business. This has allowed her to share an individualized experience of education, empowerment and the choices that can be made from there. If you would like to learn more about Dawn or set up a time to speak with her, her email is tuccidawn@yahoo.comThis brand messaging podcast is available on most sites, stations and apps where you may like to listen to podcasts.*******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******An Individualized and inclusive approach to healthy eating.
Is PEMF objectively proven or a subjective pseudoscience? The topic and touch point for s8. E9. n132. of the FSG Brand Messaging Podcast, Wait What Really OK.PEMF Therapy has been on the scene for longer than some people realize, however with mixed messages, mixed signals and a series of very strong opinions mixed with the results and factual data, it is still not completely understood. Tim Daniels shares intelligence on the proven elements as well as some of the stereotypes and assumptions that have been associated with PEMF with Loren Weisman. “Pulsed electromagnetic field therapy, also known as low field magnetic stimulation uses electromagnetic fields in an attempt to heal non-union fractures and depression. By 2007 the FDA had cleared several such stimulation devices” – WikipediaTim Daniels also answers the question Is all PEMF created equal as well as discussing the areas it might help with and the range of usage and application. I have also been testing the waters with PEMF Therapy and will share some of my PEMF experience in this conversation as well. “I am not slowly electrocuting myself.” – Loren Weisman For additional information or if you want to learn more with someone that is well versed, vetted and verified in this field, I ask you to consider to reach out to this guest, Tim Daniels. His email is timdanielshc@gmail.com.This brand messaging podcast is available on most sites, stations and apps where you may like to listen to podcasts.*******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******Is PEMF objectively proven or a subjective pseudoscience?
Exploring and engaging autism with Doctor Todd Peter Levine is the topic and touch point for s8. E8. n131. of the FSG Brand Messaging Podcast, Wait What Really OK.Todd is amplifying the stories and experiences of autism through an engaging format. Dr. Todd Peter Levine is the host of a new podcast called the Otherness Podcast. The show is exploring and engaging autism through experienced stories. Todd joins me on this episode to talk about his approach to sharing stories and creating a show that is less about the statements that try to set put autism in a box and is shifting amplifying the stories and experiences with a respect and an engagement I have not seen elsewhere. His authority mixed with his humility and his passion to learn as much as he shares brings a different tone to autism. His approach to move to stories and bring a greater understanding as a whole over trying to solve it or heal it also is one more aspect that makes Todd and the otherness Podcast stand out. The Otherness Podcast is exploring and engaging autism through experienced stories with Dr. Todd Peter Levine and will be available on most places and sites where you like to listen to podcasts. More at https://othernesspodcast.com/This brand messaging podcast is available on most sites, stations and apps where you may like to listen to podcasts.*******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******Exploring and engaging autism with Doctor Todd Peter Levine
Amplified authentic opinions and intelligence to consider is the topic and touch point for s8. E7. n130. of the FSG brand messaging podcast, Wait What Really OK.From the fixed focus groups to the ability to vote as much and as often as you like, the authentic voice and authentic opinion has trouble shining through. From artificial intelligence delivering data that can be artificially altered to the opinions of a paid influencer, we are missing out on authentic opinions from real people to understand the authority in what people are feeling, over the popularity of what people are being told people are feeling. Some of the issues are in communication. We see individuals sharing op-eds. One sided views of opinions that are placed in to editorial format instead of learning the Op Agg story… the aggregation of authentic opinions collected for the authority data that it could provide. Art, like music, like food is opinion. It is subjective and while there are popular opinions, a great deal of that popularity has been falsely bought. Then presented as intelligence that isn’t true. When we consider honoring opinions authentically and take them into account instead of only counting for popularity through an organized aggregator of authentic opinion, the data and intelligence can be more beneficial for everyone. If we can take the time and put in the efforts to amplify the authentic opinions and apply those results and intelligence across the board, everyone from the consumer to the companies behind a song, an artist, a product or a service, we might have a better chance of understanding what choices to make based on better intelligence. This brand messaging podcast is available on most sites, stations and apps where you may like to listen to podcasts.*******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******Amplified authentic opinions and intelligence to consider.
Shop Local Shaming and small business messaging missteps is the topic and touch point for s8. E6. n129. of the FSG Brand Messaging Podcast, Wait What Really OK.If you are telling me how terrible I am for shopping somewhere else and how I need to shop local or shop at your place, where does that create a desire to do so? Using guilt, shaming and passive aggressive tactics to try to attract customers tends to deliver the opposite results.When we take a step back and look at the situation as well as the perceptions of others, it can allow for a more engaging messaging in the advertising that can invite and market that many more people to local shopping.On the other side of it, focusing only shop local shaming style campaigns and using a yell, tell, sell and insulting vibe is not drawing people in, it is pushing them away. Moving the methodology and strategy of small business messaging to a place of authenticity, humility and respectful engagement can bring greater results. “Invite by explaining about you and your store. Market by educating about what you have. Message by sharing why it can be an advantage to buy from you… And consider staying in an authentic, sympathetic and relatable tone.”Consider taking a more honorable, understanding and respectful approach to draw in customers over using tactics that tend to insult, shame and push people away. This brand messaging podcast is available on most sites, stations and apps where you may like to listen to podcasts.*******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******Shop Local Shaming and small business messaging missteps.
A brand messaging mission statement or brand messaging mandate of sorts from Loren Weisman sharing his views from the culmination of his experiences and education that leads him to approach brand messaging this way. Brand messaging mission statement and message methodology is the topic and touch point for s8. E5. n128. of the Wait What Really OK brand messaging podcast.There is a Mission Statement shared in a famous movie that is titled as the things we think and do not say: the future of our business. In a little flip on words and a focus on brand messaging, I would call my Brand Messaging Mission Statement; the things we say and do not think… about. This is my brand messaging mission statement. My view on what I do and why I do it, as well as why I believe part of the root issue lays in how we say what we think we are supposed to say, what we are told to say and what to say in order to funnel, entice, and sell. Still, to me what is missing in the messaging of many is the authenticity, the authority, the humility and the integrity of each individuals story. Methodically messaging in a harmony of honor, humility, authenticity and authority may create more resonation for your story to be heard by that many more connections. Brand messaging mission statement and message methodology is the topic and touch point for s8. E5. n187. of the Wait What Really OK brand messaging podcast.*******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******Brand messaging mission statement and message methodology
Strategic patience and pressure when preparing a launch is the topic and touch point for s8. E4. n127. of the Wait What Really OK brand messaging podcast.There are thousands out there ready to share their perfect ways to launch your business, service, podcast, product, brand and what not. The problem with many of these methods is that they often times take a limited view of the elements and metrics that go in to a solid launch. The right launch includes an array of factors. In these factors, it may require a greater patience than some are used to in certain areas, while at the same time, a push to move a little more expediently than they might prefer. And while the world is full of motivational success books from top tier CEO’s all the way down to false prophets that took a course online and now market themselves as success gurus, there is no one correct formula. This can even come down to the delivery and performance of your message to investors to media and to others. “Sometimes the messaging and story are right where they need to be, but the issue is in the performance and delivery of that story and that message. The melody, tone, dynamics and tempo can be everything in a delivery.”Consider that this may be a greater road for you to take over using limited intelligence, expired truths or personal opinions that may not reflect the landscape around you. This brand messaging podcast is available in the links below and on most sites, stations and apps where you may like to listen to podcasts.*******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******Strategic patience and pressure when preparing a launch
Transparency and accountability in air conditioning repair? Is the topic and touch point for s8. E3. n125. of the Wait What Really OK podcast.From air conditioning repair to any other kind of repair service, often times the communication is off for both the provider and the customer. With a mutual awareness of the others perception, comes a faster resolve and better transparency. In accountability for both sides in the initial conversation, better expectations can be set. On the other side, to not jump to immediate conclusions, and asking for the details to ensure that accountability is in place, can help the customer make a better choice and allow for a better vetting of the right provider. In my most recent experience, after the air went out and we decided to connect with Henry from Ice Heating and Air in Orlando, Florida, it wasn’t just the price, but the professionalism, communication, accountability and clarity to define what he found, what could be done and what couldn’t. The experience inspired this podcast. And in a normally, incredibly stressful situation, working with Henry and Ice Heating and Air was an experience I rarely have. His attention to detail, style of communication and down to earth way of explaining as well as backing up his explanations created a fast and well-earned trust. This brand messaging podcast is available in the links below and on most sites, stations and apps where you may like to listen to podcasts.*******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******Transparency and accountability in air conditioning repair?
Do not vote if you do not want to vote. Voting is a right is the topic and touch point for s8. e2. n124. of the Wait What Really OK brand messaging podcast.The toxicity and force placed into telling people to vote has backed fired for many years and in many elections. Taking a more engaging, respectful approach might bring more people to the table, while allowing others to feel less attacked. “Voting is a right and if you do not want to exercise that right, who am I or who is anyone to tell you that you are wrong."In the end, I believe if we invite, share, explain and engage what voting can do, why people should consider voting and moving away from the attacks, insults and belittling, it may draw that many more people to get involved and vote. Do not vote if you do not want to vote. Voting is a right is the topic and touch point for s8. e2. n124. of the Wait What Really OK podcast.*******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******Do not vote if you do not want to vote. Voting is a right.
Mary Poppins Messaging and Practically Perfect Perceptions is the topic and touch point for S8 E01 #124 of Wait What Really OK.By keeping your intended messaging personal, humble and professional when it comes to the perception elements, it will not make your message clear to everyone, but you will have a better chance to engage that many more with a greater understanding. All too often, many of us are focused on our intention but we miss the mark when it comes to the perception of that messaging. It is not about creating a narrative that everyone will understand, because that is impossible. Still, to adjust a narrative to consider the comparative, competitive, compliant, connotation as well as the oversaturated, and over used words, we can dial in something that can reach more. So, in short, messaging that is practically perfect in every way when it comes to perception, but by no means, everyone. It will neglect some, but worlds less. “By keeping your intended messaging personal, humble and professional when it comes to the perception elements, it will not make your message clear to everyone, but you will have a better chance to engage that many more with a greater understanding. It won’t be perfect, but it can be practically perfect for you.” Mary Poppins Messaging and Practically Perfect Perceptions is the topic and touch point for S8 E01 #124 of Wait What Really OK.*******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******Mary Poppins Messaging and Practically Perfect Perceptions.
A great deal of networking has reduced in authenticity while being amplified in the popularity and number count of making as many contacts as possible over making the right type of connections. Authentic messaging introductions and impression perceptions is topic for S7 E10 #123 of Wait What Really OK.Creating an authentic connection with a new contact these days seems more challenging than ever. With so many rushing to reach so many as fast as possible and find out as quickly as possible whether or not this person will be of benefit, there is a loss of the integrity, authenticity and authority in messaging introductions. Slowing down the need for numbers and making an effort to see them as people and not numbers is one of many simple steps that can allow for better engagement.This goes for the cold contact you meet on the street, down to the networking groups that seem to be everywhere. Every day, there is a new networking group, whether online or offline promises to introduce you to the greatest people and make the greatest connections and bring you the most sales. If this was true, why are there so many groups out there and why are so many people part of dozens of these groups?Taking a step back to look at how you are connection, communicating and especially listening is key. When you consider the oversaturation of the me movement to make a contact that will convert and shift to creating an initial authentic conversation to look for a better connection, the difference can be felt. It might make for less business cards collected, less hands shaken and less people introduced to, but in turn, you might just create a foundation of connection with those that you really should be connected with over a mass list of people that you hype yourself in front of with hopes of sales."Instead of trying to shake 20 hands, get 30 business cards and add 40 people to your LinkedIn, consider taking the time with authentic introductions and conversations that are grounded in connection over racing to see how quickly they can find a new conversion or sale." Change the narrative of networking by creating conversations to engage authentically over just racing to a finish line to collect names and trying to build up as much popularity to be seen by as many people as possible.Authentic messaging introductions and impression perceptions is S7 E10 #123 of Wait What Really OK.*******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******Authentic messaging introductions and impression perceptions.
Digging into the ideas of standing out as an authentic host or how showcasing yourself as an authentic guest can make for better shows, better engagement and better conversations. Especially in this new sea of some hosts just trying to get everyone they can on their show, while some guests with or without authority, spamming to get on every show they can. Podcast guest soliciting and podcast host booking tactics is S7.E9.#122 from the brand messaging podcast; Wait What Really OK. These concepts go back and forth between the podcaster and the guest or representative trying to be on a podcast or get their client on a podcast. According to data compiled from PodcastHosting.Org, there are over one million podcasts out there with over 29 million episodes to date as of September 2020. In turn, you have a lot of podcasters that are chasing guests and a lot of guests that are chasing podcasters. One of the key problems that plagues both sides is that both forget that this is such a large market. And in those solicitations, they often sound very template like and very impersonal. Add in the issues of ego and arrogance as both guests and hosts will present less than accurate information about their shows or their authority and you run into more issues. This is a topic that could be a series, but the main points covered include bringing authenticity to your ask, taking away the impersonal and creating a greater sense of authenticity and coming right to the point and asking what are you doing with your show?In the end, are you being true to yourself, the show you are trying to get on and the topics that are being discussed? Or are you only trying to get on another show to self-promote and market yourself? With so much of that happening so often, hosts are beginning to wise up to the false hype. The same goes for the guests that are learning they don’t need to be on every show and are not buying in to the hype coming from the other direction. Yes, there is great reach in podcasts but it can also do damage as well. Whether as a host or a guest, bring the authenticity of you to the table and table the crazy overly hype, impersonal and spammy approaches that way to many others use.Podcast guest soliciting and podcast host booking tactics. S7.E9.#122 *******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******Podcast guest soliciting and podcast host booking tactics.
Coaching with accountability and finding honorable coaches is S7.E8.#121. of the brand messaging podcast; Wait What Really OK.All too often, an excited individual might be attracted to the hype, the promises and the flash that is presented in the promotion of a certain coach, but then find out all too late that the substance, the accountability and the experience is missing.Consider taking the time to vet, double check and practice the due diligence before taking that step to pay someone that is not authority and does not have the ability to help you, your business or your vision. Discussed here are some of the elements to look for as well as what to look out and avoid. To the legitimate and honorable coaches, keep in mind that many out there have had the bad experiences with coaches that were less than experienced. Showcase your authenticity, experience and authority in writing and in an agreement over just the marketing and hype that is used to sell. Share pieces online and off that highlight your knowledge over only marketing and promoting yourself. When you take the time and put in the effort to vet and double check, while at the same time, showcase your detail and professionalism, you set a better standard and a better foundation to work from. While also attracting the right type of client to coach. When everyone is on the same page, has a clear understanding of expectations and responsibilities, the best outcomes can occur. Consider stepping away from the big promises, guarantees and claims if they are not backed up on paper. Lastly, look past the hype and seek the substance before subscribing to a coach and their direction. This is some of the best protection for you, your business or venture. *******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******Coaching with accountability and finding honorable coaches
Some considerations and a perspective on the tone, tempo, temperature and transitions in the performance as well as the delivery of the information you want to get across. The same words can be said by different people and create different results. Wait What Really OK S7.E7.#120 spotlights the morning show messaging, performance and delivery at Fox 35. While they are a news team, in some ways, they are more of a messaging team. And in their performance and delivery of the news, many could learn a great deal from them as an example. This is much more than highlighting the morning news team at Fox 35 Orlando and their Good Day Orlando program. This is much more about how the effectiveness of their morning show messaging allows for them to get their news across to so many in authentically engaging and connecting way. As in any city, there are a number of news stations where many are saying very similar things. A differentiator is the performance of the way that news is shared. Beyond the script and the words on a teleprompter, there are elements that can make or break the way an audience is engaged and connected to information. Addressing these almost under the hood nuances including transitions, tone, temperature and tempo help to get the messaging across and engage that much more effectively. At the same time, those same scripts could be read by an entirely different group and have the opposite effect. This is the same issue when it comes to your messaging and your marketing of products that have nothing to do with the news. The way the Fox 35 Orlando team with Amy Kaufeldt, Ryan Elijah, Kristin Giannas, Jayme King and Danielle Knox perform and deliver the news can showcase a great bench mark for other businesses to look at and take note. The messaging works because this is a team that know how to work together to bring that information to the public in an outstanding way. Learn more about the Fox 35 and the Good Day Orlando team at https://www.fox35orlando.com/shows/good-day*******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******Morning show messaging, performance and delivery at Fox 35.
Yes, marketing involves messaging. At the same time, my view is that many less than moral or ethical marketing organizations will run with a service, product or business and bring that client to the public prior to the foundational messaging being in place.S7.E6.N119 Messaging before marketing to create a sound foundation is an authentic messaging and methodology perspective on the impact and the results of creating brand messaging as a first step. Of course, messaging will shift, move and motion, but in my experiences, I have seen both small and large organizations save a fortune when they can work from a messaging palette that is not just pretty words that hit the intention of the client and the marketing company, but also taking into consideration...Identity,Integrity,Oversaturation,Perceptions,Connotations,Comparatives,Competitive,Optics,Temperature,Timing,and more.The way many of the less than moral marketing types run to hype, pressure, spam and quickly shifting the message campaign by campaign, it ends up hurting the brands message, identity and validity.On the other hand, I’ve watched marketers, marketing companies and PR agencies have an easier time being able to reach further at a faster tempo and a reduced cost.And it is not about making the marketer less money, but allowing them to make more for their efforts and marketing strategies when the foundation is there.I feel there are some marketers that understand the aspects of messaging, but a smaller number as a whole.Still, it seems like so many are out there screaming from the mountain tops about how they will create popularity, opportunity and awareness, yet they throw expensive darts at a board or use unrelated metrics and templates to explain what needs to be done without really having a complete understanding of what they are saying. Then many position themselves to take no liability for their spending and their campaigns that were built on the hippest trend that might have no direct relation or application to the specific client. Or worse, the "I had all these big campaigns that worked 10, 20, 30 years ago" and the ever famous "Here is an example of an amazingly successful campaign I did" but that campaign had a budget ten times the size of the person they are pitching and a completely different product.That is why I have come to the perspective of Messaging before Marketing.S7.E6.N119 Messaging before marketing to create a sound foundation. *******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******Messaging before marketing to create a sound foundation.
With the high level of authority on review sites as well as the views of images and reads that attract a very wide audience to sites like Trip Advisor, Yelp, Facebook and Google, adding reviews can do more than you might realize. S7.E5.#118 Reviewing authentically over demanding them for popularity digs in to the stewarding aspects of indirect connection and engagement through content that can be seen by that many more eyes than you may realize. At the same time, that tone, temperature and authenticity in your reviewing can result in connecting people to you indirectly to learn about what you do or what you offer. By getting out of the oversaturated mindset of needing to market at every moment and using some of these social sites as social sites, this can creating an inviting and engaging way to connect to people and maintain that connection. Then, for some, they might click through to your products, your pages, your products and businesses. In that transition, it can reveal more of a connection for those that want to refer or share about you, over the usual being forced to. There is a psychological element there as well. From a series of products you reviewed, to businesses that you have used, to restaurants you like and dislike, sharing these reviews can help you to become an authoritative source for those that agree with your experience. On that same token though. Be authentic. Don’t try to make every review a glowinbg five star. People will see through that instantly. Consider looking the stewarding approach of reviews. While it is not directly marketing you, your product or business, it may do much more t authentically connect you and building a level of trust that normal marketing channels don’t. S7.E5.#118 Reviewing authentically over demanding them for popularity *******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******Reviewing authentically over demanding them for popularity.
Coming to terms with the terms and conditions you agreed to. With all that you get to access with their site, app or service, do you really want to give up all the access that they take from you?S7.E4.N117 Coming to terms with the terms and conditions you agreed to with Brand Messaging Strategist Loren Weisman. Loren shares some of the issues and privacy problems that have been showing up more and more when we skip over the details. In our rush to experience the result of what we see in adding an app, a site or a tool, we often missed the details of the agreements we get ourselves in to. This can include a level of access to not only the social sites, but also what is posted, deleted, shared and the amount of access we allows these apps and the owners and partners of them. As part of an example, below is from a app and tool website that allows you to make audio podcasts into videos that can you up on a popular video site. By signing into their site, they state that you are agreeing to their Privacy Policy and Terms of Service. They go on to say they will never post to any of your accounts without your permission.Yet, as you get to the authorization page, it states as follows...This application will be able to:See Tweets from your timeline (including protected Tweets) as well as your Lists and collections.See your Twitter profile information and account settings.See accounts you follow, mute, and block.Follow and unfollow accounts for you.Update your profile and account settings.Post and delete Tweets for you, and engage with Tweets posted by others (Like, un-Like, or reply to a Tweet, Retweet, etc.) for you.Create, manage, and delete Lists and collections for you.Mute, block, and report accounts for you.See your email address.That is only one example and many apps have variations of this. On the other side of the coin, Some levels of access need to be obtained in order to operate, and other apps are free specially to get certain information. Still, in the end, the best strategy is to read through the details and look up service in order to decide if the access is worth going. Coming to terms with the terms and conditions you agreed to is S7.E4.N117 of the Wait What Really OK Podcast. *******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******Coming to terms with the terms and conditions you agreed to.
Brand Messaging Strategist Loren Weisman on success books. Looking at the issues, the contradictions, the over saturation, the scams and even some of the good that come from this genre that is pumping out new books everyday. S7.E3.N116 Brand Messaging Strategist Loren Weisman on success books take a deep dive in to a world of literature where the quantity outweighs the quality and even the term author has seen a reduction in authority.Success is a very personal and at the same time very subjective term. It is also an addictive one. So many have chased the ideas of success through motivation, inspiration and any success story that can allow someone to emulate or copy it for the same result or better. One of the problems is that every path to success has many different factors and metrics to it. Many also do not fully understand the extent or involvement of others that allowed that success to happen too. And one of the biggest problems is the author of the success book that has had no success whatsoever. They took the business guy courses, the life coaching courses and downloaded a pre written success book, added a few stories and published it as their own.It is the responsibility of the reader or the potential reader to vet the material, the stories, the facts and the validity. Still, so many claims, so many promises, so many saying what others want to hear... the business of writing business success books has become an amazing stream to draw revenue from. But at the same time, it is a dried up well when it comes to the morals, authority and authenticity of what is being shared ethically and professionally. Brand Messaging Strategist Loren Weisman on success books. S7.E3.N116 of the Wait What Really OK Podcast *******Brand Messaging Strategist Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group. Loren focuses on the authenticity, authority, psychology and perceptions of the message and story. Weisman is also the host of the FSG brand messaging podcast; Wait What Really OK.*******Fish Stewarding GroupBuilding authoritative businesses with authentically sound people.2073 FM 89 Buffalo Gap Rd.Buffalo Gap, TX 79508, United StatesEm: fishstewarding@gmail.comPh: 001-407-614-7446*******https://lorenweisman.comhttps://fishstewarding.comLW Socials @lorenweismanFSG Socials @fishstewarding *******© 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗*******Brand Messaging Podcast Music Credits 1: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC.Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI).Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI)*******Brand Messaging Podcast Music Credits 2: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs.Copyright 2016 Dig and Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI). *******Brand Messaging Strategist Loren Weisman on success books.
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