Mission First - Entrepreneurs for future

In this Best of episode from the Mission First Podcast, Kimberly Breuer, co-CEO and co-founder of Likeminded, shared her experience about pivoting from B2C to B2B.Learn how potential customers can validate your product, the challenges and joys of pivoting, and the hard lessons learned along the way. Kimberly shares her experience of rebuilding a product from scratch, the significance of finding product-market fit, and the complexities of transitioning from founder-led sales to a scalable sales machine.Listen to the full episode to learn💡 How to build a successful mental health company based on data and machine learning 💡In the episode:- How the idea of Likeminded was born?- How they decided to have 4 people co-founding the company- What helped them make the decision to pivot from B2C to B2B after a year into the business?- What’s it like to pitch a non-existent product- When do you know you found a product market- The benefits of being data-based- How to choose your set of data you collect- The hardest part about machine learning setup in a company- OKRs and how they help to keep you focused- From founders sales to global sales- Short vs long-term benefits when launching a businessListen to the full episode - HEREResources:Kimberly’s LinkedinLikeminded website ===Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation  ===Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here Follow us:LinkedIn - follow us on LinkedIn YouTube - follow us on YouTube Instagram - follow us on Instagram TikTok - follow us on TikTok Hosted by Ausha. See ausha.co/privacy-policy for more information.

In this Best of episode, Timothée Parrique, PhD in economics specializing in degrowth and post-growth theories, shares his view on the impact of wealth on political decisions and environmental policies, strategies for building democratic pressure to enforce corporate responsibility on environmental issues and the importance of equitable resource distribution during environmental and economic transitions.Listen to the full episode to learn whether economic growth is necessary to overcome inequality, the differences between degrowth and recession, and how entrepreneurship can align with environmental goals.Listen to the full episode here - https://smartlink.ausha.co/mission-first/36-why-green-growth-is-a-myth-and-how-does-degrowth-apply-to-green-entrepreneurship-and-to-our-futureWatch the full episode on YouTube - https://www.youtube.com/watch?v=26I8i8bRWroResources:Timothée Parrique LinkedInTimothée’s websiteTimothée’s book Ralentir ou péri  ===Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation  ===Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here Follow us:LinkedIn - follow us on LinkedIn YouTube - follow us on YouTube Instagram - follow us on Instagram TikTok - follow us on TikTok Hosted by Ausha. See ausha.co/privacy-policy for more information.

How do you build a hardware company that not only generates immediate revenue but also creates a lasting, positive impact?How do you bring investors on board?How do you build an international team of A-players in Research & Development, Data, Marketing, and Sales?The answers in this episode.Morfo restores large-scale forest ecosystems, with the help of drones and an innovative method.With a single drone, they can process up to 50 hectares of forest imagery per day and plant 180 seed pods every minute, even across steep and difficult-to-access lands like rainforests. But it is not just about planting trees. They make sure to have local participation in their projects, so far, they’ve involved more than 1,000 people. Morfo is building sustainable livelihoods for the most vulnerable communities of this world.🌳💪 In just a year, their first project went from a vegetation cover of 0.3% to 42%, by planting 15 different species, all native to the region! 600 Hectares of forests in restoration in 3 different places.Their mission is to restore, by 2030, 1M hectares of rainforest, which means planting 1.2 Billion trees, with their innovative solution.To achieve that goal they:- raised 4M of seed round in November- have built a team of 31 people across 2 continentsPascal Asselin, co-founder and CEO of Morfo shared his insights on:- How to find financial models that make investors interested in the company- Short-term revenues with long-term forests: Working two time horizons at the same time- Projecting into markets with gigantic potential: low risk, high reward- How to build credibility with science as a foundation- How to build a solid, experienced and trustful leadership team- The “sharing is caring” concept and how this helps to better understand your company’s mission- How OKRs help to define a clear common vision- How to optimize people management, when you have operations in several locations- How to make sure you have both sustainable and social impact and involve local communitiesWatch the full episode on YouTube - https://youtu.be/hkfZTSKM2gAResources:Pascal’s LinkedInMorfo websiteBooks:How to Save Our Planet: The Facts by Mark MaslinReinventing Organizations by Frederic Laloux, Ken Wilber (Foreword)Podcast - Génération Do It Yourself (in French)===Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation  ===Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here Follow us:LinkedIn - follow us on LinkedIn YouTube - follow us on YouTube Instagram - follow us on Instagram TikTok - follow us on TikTok Hosted by Ausha. See ausha.co/privacy-policy for more information.

In this Best of episode, Tessa Clarke, co-founder & CEO of Olio, shares her experience fundraising as a female co-founder. Learn from Tessa's experience about the challenges that female founders face and how she managed to overcome them.Listen to the full episode with Tessa to learn also: How to define a new business model and grow a food sharing appListen to the full episode here - https://smartlink.ausha.co/mission-first/40-150-million-meals-saved-how-to-grow-a-food-sharing-app-with-tessa-clarke-olioWatch the full episode on YouTube - https://youtu.be/R9KRy2eTyWcResources:Tessa’s LinkedInOlio websiteBook recommendation:Crossing the Chasm by Geoffrey A. MooreThe Mom Test by Rob FitzpatrickThe Lean Startup by Eric Ries===Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation  ===Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here Follow us:LinkedIn - follow us on LinkedIn YouTube - follow us on YouTube Instagram - follow us on Instagram TikTok - follow us on TikTok Hosted by Ausha. See ausha.co/privacy-policy for more information.

Only 15% of old phones get recycled.And that’s not the biggest problem. When you get your new phone in your hand, most of the harm has already been done. 70 - 80 % of the phone’s footprint is in the making, not in the usage.If we use our phones longer, less resources are needed for their production. And there will be less electronics waste.But how do you design a phone for circularity and longevity?Fairphone managed to create and grow a phone company with a circular and fair model:A phone easy to repair100% electronic waste neutralMade in fair factoriesRepairable, sustainable, ethically sourcedIt all started with a campaign back in 2011.Bas van Abel, founder of Fairphone, was raising awareness around conflict minerals and mining practices in the electronics industry. They came up with the idea of a made-up, non-existing Fairphone.People loved the concept so much: they got 30,000 people on the pre-order list.That first year Fairphone made a turnover of 16M euro. They became the fastest-growing technology start-up in Europe.Fairphone was officially launched in 2013 and today they have:- 40M euro turnover- sold 500,000 Fairphones- released 5 phone versions- 150 employees across the worldListen to the episode with Bas van Abel, founder, board member, and ex-CEO of Fairphone, to learn How to balance a sustainable mission with a profitable business model, while taking care of your health as a founderIn this episode you will learn:- How to operate a circular business model and make it fair- How Fairphone found their product-market fit through campaigning- What conflict minerals are and the complexity of the supply chain needed to make a phone- How to make the supply chain as fair as possible- How they managed to set up the Fair Cobalt Alliance- What makes Fairphone fair?- How to create a business model that supports a longevity mission and is profitable at the same time- How to move from an old to a new reality through the theory of change and set impact milestones- How steward-ownership can help to have a healthier relationship with your stakeholders- When is the right time to raise VC- How to hire a management team- How Bas went into a big burn-out and how to take care of your personal health as a founderWatch the full episode on YouTube - https://youtu.be/FwXlWn-PJ8AResources:Bas van Abel LinkedInFairphone websiteBooks recommendation:The Hard Thing About Hard Things by Ben HorowitzThe Human Condition by Hannah Arendt===Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation  ===Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here Follow us:LinkedIn - follow us on LinkedIn YouTube - follow us on YouTube Instagram - follow us on Instagram TikTok - follow us on TikTok Hosted by Ausha. See ausha.co/privacy-policy for more information.

In this Best of episode, Philippe Birker, co-founder of Climate Farmers, debunks two of the biggest myths around regenerative agriculture: you cannot feed the world with it and scaling regenerative culture cannot be done. Listen to the episode to learn what are the challenges regenerative agriculture farmers face and how Climate Farmers is helping them transition.Sounds interesting? Then go and listen to the full episode with Philippe about What is regenerative agriculture? How do you put impact first with an economic model focused on growth? And how to choose and prepare best for an accelerator program? Listen to the full episode here - https://smartlink.ausha.co/mission-first/38-feeding-the-world-with-regenerative-agriculture-with-philippe-birker-climate-farmersWatch the full episode on YouTube - https://youtu.be/kCHCY9ZTgZkResources:Philippe LinkedinClimate Farmers website===Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation  ===Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here Follow us:LinkedIn - follow us on LinkedIn YouTube - follow us on YouTube Instagram - follow us on Instagram TikTok - follow us on TikTok Hosted by Ausha. See ausha.co/privacy-policy for more information.

In this Best of episode, Sam Sutaria, CEO of WaterBear, shares his B2B2C community growth strategies. Learn what are the challenges of growing a B2C community while building the B2B partnership side of the business. Learn about the importance of shared values when creating collaborations and finding the right trustworthy partners.Listen to the full episode with Sam on: Setting a new standard for impact in media with WaterBear, the free “Netflix” of captivating films and thought-provoking seriesListen to the full episode here - https://smartlink.ausha.co/mission-first/setting-a-new-standard-for-impact-in-media-with-waterbear-the-free-netflix-of-captivating-filmsWatch the full episode on YouTube - https://www.youtube.com/watch?v=DtfX1tvgG24&t=12sResources:Sam’s LinkedInWaterBear websiteBook recommendation: The Creative Act: A Way of Being by Rick Rubin===Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation  ===Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here Follow us:LinkedIn - follow us on LinkedIn YouTube - follow us on YouTube Instagram - follow us on Instagram TikTok - follow us on TikTok Hosted by Ausha. See ausha.co/privacy-policy for more information.

In this Best of episode, Tessa Clarke, co-founder & CEO of Olio, shares her experience with the different strategies for influencing consumer behavior they’ve used. Learn how Olio flipped communications and instead of talking about the global impact, they lead with the personal as a driver for change. Tessa also described how you can harvest behavioral psychology for positive impact and use different levers to nudge people to take the behavior that you want.Listen to the full episode with Tessa to learn also: How to define a new business model? And how to fundraise as a female co-founded business? Listen to the full episode here - https://smartlink.ausha.co/mission-first/40-150-million-meals-saved-how-to-grow-a-food-sharing-app-with-tessa-clarke-olioWatch the full episode on YouTube - https://youtu.be/R9KRy2eTyWcResources:Tessa’s LinkedInOlio websiteBook recommendation:Crossing the Chasm by Geoffrey A. MooreThe Mom Test by Rob FitzpatrickThe Lean Startup by Eric Ries===Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation  ===Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here Follow us:LinkedIn - follow us on LinkedIn YouTube - follow us on YouTube Instagram - follow us on Instagram TikTok - follow us on TikTok Hosted by Ausha. See ausha.co/privacy-policy for more information.

In this Best of episode, Nathan Bonnisseau, co-founder of Plan A, shares two key frameworks for building a successful brand: The Mountain of Tomorrow and How Wow Now. We then explore the topic of how to create a crisp brand that all employees and external stakeholders understand.From the full episode, you will learn from Nathsn's experience how to build a sustainable brand without greenwashing and turn your employees into brand ambassadors.Listen to the full episode here - https://smartlink.ausha.co/mission-first/37-how-to-build-a-sustainable-brand-backed-by-science-without-greenwashingWatch the full episode on YouTube - https://www.youtube.com/watch?v=yektDUiKtaE&t=1sResources:Nathan Bonnisseau LinkedInPlan A website===Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation  ===Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here Follow us:LinkedIn - follow us on LinkedIn YouTube - follow us on YouTube Instagram - follow us on Instagram TikTok - follow us on TikTok Hosted by Ausha. See ausha.co/privacy-policy for more information.

In this Best of episode, Timothée Parrique, PhD in economics specializing in degrowth and post-growth theories, shares why the current way we measure GDP is a poor indicator of the quality of life. It's an indicator that was created in the 1930s and does not reflect the social well-being of the people and the eco state of the planet. We then go to discuss what "value" means today and what should be the real factors that bring value to the economy and the well-being of the people.Listen to the full episode here - https://smartlink.ausha.co/mission-first/36-why-green-growth-is-a-myth-and-how-does-degrowth-apply-to-green-entrepreneurship-and-to-our-futureWatch the full episode on YouTube - https://www.youtube.com/watch?v=26I8i8bRWroResources:Timothée Parrique LinkedInTimothée’s websiteTimothée’s book Ralentir ou péri  ===Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation  ===Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here Follow us:LinkedIn - follow us on LinkedIn YouTube - follow us on YouTube Instagram - follow us on Instagram TikTok - follow us on TikTok Hosted by Ausha. See ausha.co/privacy-policy for more information.

If you are into nature tech, greentech, regenerative economy, product-market fit. This episode is for you.Is it possible to make economy regenerative? Can we make e-commerce, fintech and other digital sectors more sustainable? And prove it.Handprint are on a mission to regenerate the planet with the help of digital technology and partnerships. They want to change the narrative and convert our extractive economy to an economy that benefits nature.They do exactly what it says on the label - they help companies increase their handprint, the sum of their positive impact on the world’s environmental and social ecosystems.Their platform provides nature credits. A nature credit assigns a value to nature’s services, like that companies are not just reducing their environmental footprint, but they are also helping to regenerate and preserve nature.Mathias Boissonot is the co-founder & CEO of Handprint and he always had a “let’s hack it” attitude. That is why he set on a challenge to tackle environmental issues with digital technology.So far Handprint:✨ has funded 2.5 million m2 of ecosystems✨ generates 6-figure revenue monthly✨ has attracted big financial institutions as clients✨ has 25 FTEsIn this episode, we dove into how to find a new product market fit and how to get big contracts within the fintech industry In this episode you’ll learn:- How to use new digital technologies to benefit sustainable development- How to find a product-market fit- How to run a pilot and still make a profit- How to attract big companies as clients with a positive mission- How to close sales (even w/o a commercial background)- Benefits of lead magnets - How to convert climate action into a winning company strategy resulting in ROI- How to develop an engagement strategy for brand ambassadorsWatch the full episode on YouTube - https://youtu.be/BKnuNHuEoVoResources:Mathias’s LinkedInHandprint websiteObviously Awesome by April Dunford===Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation  ===Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here Follow us:LinkedIn - follow us on LinkedIn YouTube - follow us on YouTube Instagram - follow us on Instagram TikTok - follow us on TikTok Hosted by Ausha. See ausha.co/privacy-policy for more information.

If you are into clinical research, life science, pivoting, founder sales or company culture. This episode is for you.If you could do just one thing that would impact the lives of one million people, what would it be?This question nudged Maya to find a solution to help people.Millions of patients around the world need treatment, but they do not know if it exists and how can they get it. At the same time new drugs and therapies are available for free in clinical trials.FindMeCure bridges the gap between patients and clinical trials.Building any medical or pharmaceutical product is one of the hardest things you can do, because it's an extremely regulated market. Then add building a marketplace on top of that with a typical chicken and egg problem, and you are facing a very difficult challenge. But my guest overcame that challenge.Maya Zlatanova is the CEO and Co-founder of FindMeCure. She is also developing TrialHub, a platform that empowers doctors and researchers with data intelligence to plan over 6000 successful clinical trials.They have helped two million patients to search for clinical trials and have doubled their team size from 10 at the beginning of the year, to currently 25 FTEs.Today we are going to talk about 💡How to pivot, how to get to product market fit and how to deal with clients in the highly regulated clinical trials industry 💡You will also learn:- What’s the difference between recruited and supported patients in clinical trials- How to do a mom test- What are the challenges in clinical research and how to navigate the corporate structure- Maya’s founder-led sales tips- How to create good team cultureWatch the full episode on YouTube - https://youtu.be/GhRe0zKKMtoResources:Maya Zlatanova LinkedInFindMiCure websiteTrialHub websiteThe Medici Effect by Frans Johansson===Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation  ===Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here Follow us:LinkedIn - follow us on LinkedIn YouTube - follow us on YouTube Instagram - follow us on Instagram TikTok - follow us on TikTok Hosted by Ausha. See ausha.co/privacy-policy for more information.

What if, for once a year, corporate business leaders, innovators, investors, and activists come together, not as enemies, but as collaborators for change? Picture an event on impact and environment that leaves you not with despair, but with hope and concrete actions that could be taken.That's the essence of ChangeNow, the world's largest impact summit, besides the COPs, where the goal is not just to highlight the problems but to showcase real solutions and mobilize businesses to change.Kevin Tayebaly, is one of the co-founders and the Chief Development Officer of ChangeNow. He takes care of all the relationships with the international delegations, and the investor relationship. And before ChangeNow, he has created three companies.ChangeNOW started as a small gathering in 2017 with just 2’000 participants and in a bit over 6 years it grew into an event with:- 35’000 attendees from 120 countries- 1’000+ C-level decision-makers- 1’200 investors- and a team of 35 people who take care of the event organizationNo co-founder of ChangeNow is actually from the event industry. That's probably how they managed to come up with such a new business model and to scale this event so quickly.Learn from Kevin’s experience 💡 How to gather 35,000 changemakers to accelerate environmental and social change 💡You will also learn:- How to select partners for your event whose mission and impact is in line with your company’s DNA- the strategies they used to scale the event- the hardest part about scaling up- How do you bring together tech, corporate and activism with a positive outcome?- How can we influence and change the systemWatch the full episode on YouTube - https://youtu.be/er_osxVVxnkResources:Kevin Tayebaly LinkedInChangeNOW website===Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation  ===Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here Follow us:LinkedIn - follow us on LinkedIn YouTube - follow us on YouTube Instagram - follow us on Instagram TikTok - follow us on TikTok Hosted by Ausha. See ausha.co/privacy-policy for more information.

If you are into marketplace, apps, behavior psychology, food waste prevention. This episode is for you. What’s “the chicken and the egg dilemma” when it comes to marketplace?People looking for an item want to join your marketplace only if you have a wide offering.But sellers or people who want to share something only want to join your marketplace if you have a lot of people searching for something.So how do you manage to attract both sides in your marketplace? With whom do you start? How? And how do you attract investors too?It seems Tessa Clarke, co-founder & CEO of Olio, managed to crack this chicken-and-egg problem.“Why isn’t there an app for that?” was the thought that sparked the creation of Olio when Tessa faced the hard decision of whether to throw away food or smuggle it.Some market research and a lot of trials and errors later, now the 2015-founded company has:- 7М users around the world- 104k volunteers rescuing unsold food- 57k ambassadors spreading the word- 150M portions of food sharedOlio’s motto is “Share more, waste less” and so they do. Their mission is to solve the climate crisis by solving the problem of waste in our homes and local communities. It is a local sharing app for passing on things you don't need to people who live nearby, from food and clothes to books and toys. It helps to turn your useless into someone else useful and helps fight waste.In this episode, we went over 💡 How to drive consumer behavior change at scale? How to define a new business model? And how to fundraise as a female co-founded business?💡In this episode you will learn:- How they used WhatsApp to run a proof of concept?- How to solve the cold start problem of a marketplace?- Tessa’s 3 tips for setting up a marketplace- How to drive consumer behavior change at scale?- The EAST behavior change model- How to find your early adopters?- Why monetize your product at a later stage- How to get comfortable with failure and experimenting- Fundraising for female cofounded businessWatch the full episode on YouTube - https://youtu.be/R9KRy2eTyWcResources:Tessa’s LinkedInOlio websiteBook recommendation:Crossing the Chasm by Geoffrey A. MooreThe Mom Test by Rob FitzpatrickThe Lean Startup by Eric RiesDana Kanze’s TED talk: The real reason female entrepreneurs get less funding===Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation  ===Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here Follow us:LinkedIn - follow us on LinkedIn YouTube - follow us on YouTube Instagram - follow us on Instagram TikTok - follow us on TikTok Hosted by Ausha. See ausha.co/privacy-policy for more information.

If you are into philosophy, system thinking, economy, research, science. This episode is for you. Have we, as humanity, built a world that is so complex that even we cannot understand it? Or has it always been this way and we just simplified it so we fear it a bit less?In these days, the world is changing faster compared to any period in history.It has become a world of uncertainty, where reality blurs with the fake, confusion seems to be the new norm.My next guest spent the last five years of his life trying to figure out what’s going on with the world, how civilizations work and what are all the connections and mechanisms behind them.Julien Devaureix is the founder of Sismique, a podcast that promotes dialogue, openness and curiosity. Sismique’s goal is to make you understand how this fast-changing world works.🎧 It has been listened to more than 5 million timesIt's in French and in EnglishJulien has interviewed some of the most brilliant thinkers, entrepreneurs, and people doing good in this world. Among the guests on his podcast you can find names such as Noam Chomsky, Captain Paul Watson from Sea Shepherd, or Ryan Gellert, the CEO of Patagonia.Julien is also the author of the book “Le monde change et on n'y comprend rien” (The world is changing and we don’t understand anything). It's a book that changed my view of how the world is working, where are we heading and what is our role in these complex systems of our society and planet.In this episode you will learn:- How complex is today’s world and why we cannot understand it- What are the biases when we analyze the world around us- How to check the sources you get your info from- The iceberg model of system thinking- What are black swans, black elephants and black jellyfish- The debt system in the capitalist world- Can we maintain economic growth with less energy?- Is there hope in the face of ecoanxiety Watch the full episode on YouTube - https://youtu.be/qaG9a2vOh4sResources:Julien’s LinkedinSismique websiteSismique on YouTube https://www.youtube.com/@sismique===Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation  ===Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here Follow us:LinkedIn - follow us on LinkedIn YouTube - follow us on YouTube Instagram - follow us on Instagram TikTok - follow us on TikTok Hosted by Ausha. See ausha.co/privacy-policy for more information.

If you are into agriculture, food supply chain, non-profit, community building, accelerator programs. This episode is for you.  What if farming wasn't just a means of survival but a way to nature restoration? And instead of being part of the problem destroying our soil, biodiversity, and amplifying climate change, it became part of the solution?Let me introduce you to a new (not so new 😉) type of agriculture. Regenerative farming. It doesn't just sustain nature, it restores it. It brings back the health of the soil, sequesters carbon, and boosts biodiversity. For the future of our planet and our food, regenerative farming isn't just an option, it's a necessity. Climate Farmers are supporting farmers in the transition towards regenerative agriculture. They are building the infrastructure to scale regenerative agriculture in Europe.Climate Farmers provides a platform for farmers to meet and network, learn from each other and from experts, get regenerative agriculture consulting and get transition financing as they sell carbon credits. They also support retailers in their supply chain transition to regenerative agriculture produce. 🌿 They are a community of 700+ farmers from 16 different countries 🌿 Got 1M € funding raised without giving away company shares 🌿 32 FTEs Philippe Birker bought a part of an abandoned village in Portugal back in 2017. In the course of the next years he and seven others acquired more parts of the village and some land. Owning some land set Philippe on the search for knowledge about regenerative agriculture. Today he is one of the co-founders of Climate Farmers and he shared his insights about 💡 What is regenerative agriculture? How do you put impact first with an economic model focused on growth? And how to choose and prepare best for an accelerator program? 💡 In this episode you will learn:- What is regenerative agriculture and what it really means to farm in harmony with nature- What does a regenerative farm look like?- Why we should pay more attention to our food?.- How to scale regenerative agriculture?- What could be the solution to make farming attractive to younger people in Europe- Which are the 3 levers to help farmers transition to regenerative agriculture- What are the benefits for farmers from networking with each other?- Organizations that can support you with business know-how- How to prepare for an accelerator program?- How to manage a company differently with regenerative leadership  Watch the full episode on YouTube - https://youtu.be/kCHCY9ZTgZkResources:Philippe LinkedinClimate Farmers websiteThe Great Simplification Podcast by Nate HagensFor the Love of Soil by Nicole Masters Regenerative Skills Podcast by Oliver GosheyAdvancing Eco Agriculture by John KempfInvesting in Regenerative Agriculture and Food ===Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation  ===Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here Follow us:LinkedIn - follow us on LinkedIn YouTube - follow us on YouTube Instagram - follow us on Instagram TikTok - follow us on TikTok 

If you are into branding, communication, PR, brand building, employee advocacy, Linkedin, science, greentech, decarbonization, this episode is for you. How can brands incorporate sustainability and science into their core in an authentic way and avoid the trap of greenwashing? It is one thing to craft a sustainable brand on paper and a completely different story to integrate branding as part of the whole company and the whole customer journey, without greenwashing. Every company in the world needs to decrease its carbon footprint and the negative impact on the planet, but it's not an easy thing to do. You need to have clean data, a decarbonization strategy and a lot of scientific knowledge. That's why Plan A is here. Plan A helps foster sustainable transition in the business world. They work towards eliminating and avoiding emissions, rather than compensating them and this takes a great amount of science behind. More than 1500 companies trust them to decarbonize their business with clients such as BMW, Deutsche Bank, Visa, and KFC. 🚀 They've raised 27 million dollars this year 🚀 They are on their way to get 1 gigaton of carbon under management by 2025 💻 Plan A has 150 employees 🏠 and 3 offices in Berlin, London and Paris 📚 and a knowledge academy with 250+ articles available to everyone In this episode, Nathan Bonnisseau, co-founder of Plan A, joins me to bring light on the topics of: ❓ How to make science part of the brand ❓ How to build a sustainable brand without greenwashing ❓ How to make your employees ambassadors of the brand ❓ How the brand can be used through the entire funnel of customer acquisition Plan A has a very inspiring presence online (and offline), their CEO Lubomila Jordanova is a thought leader in decarbonization and sustainable business. You can spot Plan A employees posting online or speaking at conferences, talking about decarbonization. How did they achieve that? In this episode you will learn: - How to apply the Mountain Of Tomorrow and How Wow Now frameworks for brand management - How to create a fun experience with the brand and make employees contribute - How to help your employees communicate the brand and its milestones online and even make them enjoy posting - How to set the stage to capture feedback from your team - How do make science part of the brand in an innovative way - How the brand helps you optimize your sales funnel Watch the full episode on YouTube - https://youtu.be/yektDUiKtaE   Resources: Nathan Bonnisseau LinkedIn Plan A website Listen to episode 3 with Lubomila Jordanova - here   Lex Friedman podcast   ARTE YouTube channel  === Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation  === Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here  Follow us: LinkedIn - follow us on LinkedIn  YouTube - follow us on YouTube  Instagram - follow us on Instagram  TikTok - follow us on TikTok Hosted by Ausha. See ausha.co/privacy-policy for more information.

If you are into entrepreneurship in general, economics, degrowth, post-growth, ecology, climate change, activism, or simply into the future of our planet, this episode is for you. Is the constant search for economic growth slowly pushing us to extinction? It’s time to change the way we measure economic success. It should no longer be about GDP. My guest today is a different type of entrepreneur. Timothée Parrique is a knowledge entrepreneur 🧠 Timothée holds a PhD in economics, he is specialized in degrowth and post-growth. He's making big waves with his presentations. Just this year, he has done a TEDx presentation, a keynote speech at the event Beyond Growth, hosted at the European Parliament, a presentation called How to Blow Up an Economy at the University of Lund. In his book Ralentir ou Périr (Slow Down or Perish), he explores the transition towards a post-growth economy, challenging the current pursuit of growth. Discover how degrowth and post-growth concepts can revolutionize your approach as an entrepreneur. In this episode you will learn: - What’s the current problem with growth? - What are the consequences of the way we measure GDP today? - Do we need growth to overcome inequality? - What’s green growth and why it is a myth? - What a degrowth future will look like? - What’s the difference between degrowth and recession? - Degrowth for green entrepreneurs Watch the full episode on YouTube - link    Resources: Timothée Parrique LinkedIn Timothée’s website Timothée’s book Ralentir ou péri   === Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation   === Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here  Follow us: LinkedIn - follow us on LinkedIn  YouTube - follow us on YouTube  Instagram - follow us on Instagram  TikTok - follow us on TikTok Hosted by Ausha. See ausha.co/privacy-policy for more information.

If you are into AI, data, mental health, building B2B2C business, pivoting, OKRs, sales. This episode is for you. How can you say you are running a successful mental health company? How do you calculate the profitability of an employee mental health program? Kimberly Breuer, co-CEO of Likeminded (and a psychologist herself) will share her experience in this episode Likeminded is a solution for mental health at work. They developed a data-driven mental health solution that ensures it is highly efficient at improving mental health but also scalable! Customers get access to different support formats from 101 sessions, to digital exercises to group sessions. The data-driven approach of the platform guides the users through their journey. Today Likeminded: - Is improving the well-being of more than 20’000 employees - Pivoted successfully from B2C to B2B after one year - Is raising Series A at the moment - has 40+ employees Kimberly shared her learnings about 💡 How to build a successful mental health company based on data and machine learning 💡 In this episode you will learn: - How the idea of Likeminded was born? - How they decided to have 4 people co-founding the company - What helped them make the decision to pivot from B2C to B2B after a year into the business? - What’s it like to pitch a non-existent product - When do you know you found a product market - The benefits of being data-based - How to choose your set of data you collect - The hardest part about machine learning setup in a company - OKRs and how they help to keep you focused - From founders sales to global sales - Short vs long-term benefits when launching a business Watch the full episode on YouTube - HERE  Resources: Kimberly’s Linkedin Likeminded website  === Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation   === Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here  Follow us: LinkedIn - follow us on LinkedIn  YouTube - follow us on YouTube  Instagram - follow us on Instagram  TikTok - follow us on TikTok Hosted by Ausha. See ausha.co/privacy-policy for more information.

If you are into media, documentaries, activism, growing communities, NGOs, impact, technology & how to use product to drive action. This episode is for you. In a world where “bad news sell better” it’s easy to believe that it’s all negative. In this episode with Sam Sutaria, CEO and first employee at WaterBear, you will learn  💡 How to set a new standard for impact in media 💡   WaterBear is a free Netflix-like content platform with a twist 😉 They have over 1,000 inspiring documentaries and movies, all developed in collaboration with people and organizations changing the world for the better. 🚀 WaterBear brings entertainment but also inspires you to take action, to dive deeper into the issue and to connect with like-minded individuals who care to drive tangible, measurable impact around the world. 🌐 The WaterBear Network is made of: - 700’000+ subscribers - a free subscription, no ads - 3 Million followers across all channels - 40+ FTEs - 150+ NGOs and freelancers with whom they work in collaboration   In this episode you will learn: - What’s the mission of WaterBear and how they came up with a new business model for media - How brands need to focus on new ways to tell stories - Revenue streams for a streaming company without ads - How do you measure real impact in media - Navigating the lessons learned during fundraising - How B2B2C can really be collaborative - How to grow a supportive community - What’s the impact of positive news Watch the full episode on YouTube - link   Resources: Sam’s LinkedIn WaterBear website Book recommendation: The Creative Act: A Way of Being by Rick Rubin === Watch my video presentation “3 key strategies to grow a following of 7500+ changemakers on Linkedin” 👉 watch presentation  === Save time: get a summary of all episode’s advice by subscribing to the Mission First newsletter - here  Follow us: LinkedIn - follow us on LinkedIn  YouTube - follow us on YouTube  Instagram - follow us on Instagram  TikTok - follow us on TikTok Hosted by Ausha. See ausha.co/privacy-policy for more information.