Welcome to Test Everything, the podcast dedicated to conversion rate optimization,  A/B split testing, and making decisions with data.

Today’s guest is someone that is very much a leader in the CRO industry in both Australia and thought the Asia Pacific. He has worked with some of the biggest companies in Australia many of those being household names. During that time he has conducted over 8000 split tests with over 250 different companies, with results that have transformed many of Australias biggest names.