#014 Wes Bush: The Godfather of PLG Earning Over $1B in Self-Recuring Revenue
Description
Is product-led growth (PLG) the right motion for your SaaS?
Find the answer in the newest episode of Grow with the Flow, where Ferdinand Goetzen and Georgi Furnadzhiev interview Wes Bush, the godfather of PLG (product-led growth), 2x book writer and founder of ProductLed.
Within this episode, we learned a lot from Wes including how he applies his knowledge from historical books and what's his approach for creating a lean 7-man team that drives revenue.
Within the episode, we also covered various topics, including:
✅ Freemium vs Free-trial
✅ ProductLed's business model and content engine
✅ PLG for enterprise targets and how to active your sales team
✅ The first principles of PLG and how you can apply it outside of your SaaS
As always, we shared a “kudos” and a “facepalm” of the week, dove into a popular social post from our guest, and asked some rapid-fire questions.
Make sure to follow Wes on LinkedIn and check out ProductLed with his 2 books!
Check out The Growth Syndicate at https://thegrowthsyndicate.com
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This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit thegrowthsyndicate.substack.com
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