018: Emily Amos - The Fastest Way To Build Trust and Get More B2B Sales
Update: 2022-03-21
Description
My guest today is Emily Amos. She is the Founder at Uplift Content. Uplift Content is a boutique B2B SaaS content creation studio. Uplift Content has a track record of success with high-growth companies like Okta, LeanData, ON24, and many others.
On today’s show we talk about why you should break up your customer stories into different pieces of micro content. We talk about the buyer’s journey and the nuances of customer storytelling throughout their journey. We also discuss interview tips and trends, why first impressions matter, and why quality and authenticity aren’t mutually exclusive.
On today’s show we talk about why you should break up your customer stories into different pieces of micro content. We talk about the buyer’s journey and the nuances of customer storytelling throughout their journey. We also discuss interview tips and trends, why first impressions matter, and why quality and authenticity aren’t mutually exclusive.
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