021: Scott K. Wilder - Elevating Your Customer Marketing Program
Update: 2022-04-11
Description
Our guest on Today’s show is Scott K. Wilder, Global head of Customer Engagement and Community at HubSpot.
In today’s episode Scott and I talk about the idea of customer-led growth, and why humanizing a brand is so powerful. We also talk about co-designing your advocacy program with your customers, how to get started with advocacy—particularly with smaller companies—and much more.
In today’s episode Scott and I talk about the idea of customer-led growth, and why humanizing a brand is so powerful. We also talk about co-designing your advocacy program with your customers, how to get started with advocacy—particularly with smaller companies—and much more.
Comments
In Channel
Download from Google Play
Download from App Store
United States00:00
00:00
x
