065: Meera Kothand on creating emails your audience takes action on & the best types of lead magnets
Description
This week we have email marketing strategist Meera Kothand on the podcast!
Meera is a 3X Amazon best-selling author of the books The One Hour Content Plan and Your First 100.
Using her unique Profitable Email System™ and ADDICTED Business framework, she makes powerful marketing strategies simple and relatable so that small business owners can build a tribe that's addicted to their zone of genius. She has been featured on Marketing Profs, YFS, Addicted 2 Success and several other sites. When she's not working with clients or on her next book, you can find Meera reading the Rebel Girls Series with her 7-year old daughter.
During our conversation, we chat all about email marketing (obvi!).
I even share my own woes with my own email marketing strategy and Meera gives me tips on how to improve. Meera is a wealth of knowledge about email marketing and I can't wait for you guys to tune in!
Alright, now let's get into this week's episode!
In today's episode, you'll find out:
- How to get better at delivering emails your audiences wants to read and takes action on
- The biggest mistake people make when writing their nurture emails
- The best types of lead magnets & lead magnet ideas specifically for service providers
- What you're doing wrong with your newsletters
- How to make sales emails less salesy
- Whether or not you should use Deadline Funnel
Full show notes at: http://brittneyllynn.com/humanconnection
Links mentioned:
- Follow Meera on Instagram
- Sign up for Meera's free email course on how to create an email marketing strategy
- Check out Meera's book, 300 Email Marketing Tips: Critical Advice And Strategy To Turn Subscribers Into Buyers & Grow A Six-Figure Business With Email
- Learn more about our monthly subscription, Curated Connections
United States
