095. Kathleen Booth: How Cyber Criminals Target Your Marketing Team
Update: 2021-06-18
Description
This week, Holly is joined by Clean.io's Kathleen Booth to talk about how the very methods that marketing teams use to bring in customers may also attract the unwanted attention of cyber-criminals. Whether it's third party plug-ins, digital ads, or even a stray tweet - hackers can corrupt your marketing department's efforts and attack your organisation.
Thankfully, there are ways to balance robust business security without cutting your marketing team off at the knees. Listen to this week's interview for discussion around innovative yet secure marketing strategies, the importance of cybersecurity awareness training, and why marketers and security staff should be best friends.
0.20 About Clean.io
2:47 3rd party code: what are the risks?
13:00 Broaden your security awareness training
21:00 Marketing + Security
29:10 The attack surface
31:55 Good cyber hygiene
32:55 The keys to the kingdom
35:55 How it feels to be hacked
Listening time: 42 minutes
Host: Holly Grace Williams, MD at Secarma
Guest: Kathleen Booth, VP Marketing at Clean.io
Find out more here: www.clean.io
Kathleen's podcast: https://inboundsuccesspodcast.com
Connect with Kathleen: www.linkedin.com/in/kathleenslatterybooth
Our website: www.secarma.com
Tweet us: www.twitter.com/Secarma
Events: www.eventbrite.co.uk/o/secarma-ltd-31129456455
Thankfully, there are ways to balance robust business security without cutting your marketing team off at the knees. Listen to this week's interview for discussion around innovative yet secure marketing strategies, the importance of cybersecurity awareness training, and why marketers and security staff should be best friends.
0.20 About Clean.io
2:47 3rd party code: what are the risks?
13:00 Broaden your security awareness training
21:00 Marketing + Security
29:10 The attack surface
31:55 Good cyber hygiene
32:55 The keys to the kingdom
35:55 How it feels to be hacked
Listening time: 42 minutes
Host: Holly Grace Williams, MD at Secarma
Guest: Kathleen Booth, VP Marketing at Clean.io
Find out more here: www.clean.io
Kathleen's podcast: https://inboundsuccesspodcast.com
Connect with Kathleen: www.linkedin.com/in/kathleenslatterybooth
Our website: www.secarma.com
Tweet us: www.twitter.com/Secarma
Events: www.eventbrite.co.uk/o/secarma-ltd-31129456455
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