DiscoverLeaders Of The West102. Embracing Creativity & Brand Identity with Torie Egger
102. Embracing Creativity & Brand Identity with Torie Egger

102. Embracing Creativity & Brand Identity with Torie Egger

Update: 2025-05-06
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I'm so excited for you to hear today’s conversation with Torie Egger!


Torie is a wildly talented western lifestyle photographer with a gift not just behind the camera, but also in how she builds community and shares her craft. In this episode, we talk about how she went from photographing livestock on her family’s feedlot to building a recognizable brand and business with purpose.


Torie shares about the early days of her business, what she wishes she had done differently, and the personal projects that keep her inspired today. We also talk about creativity vs. competition, the myth of gatekeeping in the creative space, and how her “everyone has a seat at my table” mindset has shaped both her personal values and business growth.


This episode is packed with wisdom for anyone trying to build a meaningful brand, overcome imposter syndrome, or stay creatively inspired—whether you're a photographer or not.


Resources & Links:




Connect with Torie:



Connect with Jessie:



Be sure to subscribe/follow the show so you never miss an episode!



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102. Embracing Creativity & Brand Identity with Torie Egger

102. Embracing Creativity & Brand Identity with Torie Egger

Jessie Jarvis