Kendall Berg sits down with Kelly Poquiz Burke, a former Doritos brand manager who walked away from Super Bowl campaigns, corporate titles, and nonstop promotions to build a life that actually aligned with her values. Kelly’s story begins at the peak of success—meeting celebrities, managing billion-dollar brands, and collecting promotions—but underneath, she was burning out while holding it all together as a new mom and cancer survivor.

In this conversation, Kelly explains why passion isn’t enough for lasting fulfillment, how over-identifying with your career keeps you stuck, and why she believes Life-Work Alignment is a more sustainable framework than the outdated idea of balance. She shares the moment her three-year-old daughter asked her not to leave again, the Apple Watch notification that confirmed her stress levels, and the four pillars that now guide her work and life. If you’ve ever wondered whether your career is defining too much of who you are, this episode will shift your perspective.

In this episode, we discuss:

• How do you know when it’s time to walk away from a dream job?
  
  

• Why is purpose more sustainable than passion in your career?
  
  

• What are the early signs of burnout most people ignore?
  
  

• How does Life-Work Alignment work in practice?
  
  

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That Career Coach

Want to know more about Kendal Berg, that career coach?

Follow her on Instagram: @thatcareercoach_

Check out her courses on the website: https://thatcareercoach.net/

Build out the tools you need to navigate the corporate game: — Self Driven Mastermind

About Kelly Poquiz Burke

Kelly Poquiz Burke is an Executive Coach, Keynote Speaker, Podcast Host, and the Founder & CEO of Career Slay®. After beating breast cancer while pregnant during the pandemic, she found purpose in helping high performers develop their careers with courage and authenticity. Before launching Career Slay, Kelly spent over a decade in marketing, leading Super Bowl campaigns for brands like Doritos, Avocados From Mexico, Nestlé, and GameStop. She holds an MBA from the University of Texas at Austin, a BBA from the University of Notre Dame, and is an ICF Level 1 Certified Coac