Kristine Schachinger is an SEO Consultant, specializing in Technical SEO, SEO Website Audits, Growth Strategies, Google Penalty Recovery, Accessibility, Usability, LLMs, & Social Media. She has been an SEO for over 15 years and helped sites like Instacart, Vice, Zappos, usa.gov and many more.

Topics In This Episode Include:

• Why AI vs Human Content Comparison Studies are Silly


• How AI has Changed SEO


• How Does Google Detect “AI Content”?


• Deep Dive Into The Helpful Content Update


• Google’s Search Generative Experience


• Why Core Web Vitals Is NOT a Ranking Factor Now


• E.A.T.T. Myths and Why It’s Not a Ranking Factor, Ranking Signal or Ranking System


• How To Learn About SEO From “The Source”


• How To Find and Hire The Right SEO (And how to attract the right clients if you are an SEO)


• Kristine’s Approach to Providing SEO Consulting

Listen Now!

<iframe loading="lazy" style="border: none;" title="Embed Player" src="https://play.libsyn.com/embed/episode/id/30033643/height/192/theme/modern/size/large/thumbnail/yes/custom-color/87A93A/time-start/00:00:00 /playlist-height/200/direction/backward/download/yes/font-color/FFFFFF" width="100%" height="192" scrolling="no" allowfullscreen="allowfullscreen"></iframe>

Related Episodes You Might Like

• Surviving SEO in an AI World with Sara Taher


• “The Email” (A Solo Episode from 2017 about Google Phantom Update)

Tools Mentioned

• Midjourney


• Sitebulb


• Content Aced (50% off – affiliate link)


• More being added soon!

Articles, Resources, and Links Mentioned

• Kristine’s Post About AI vs Human Content


• Detecting AI Content with Watermarking (NY Times)


• Google’s Developer Guide to Ranking Systems


• Kristine’s Post About “EEAT” on LinkedIn


• My article from 2020 about EAT and Core Updates


• More Being Added Soon!

Find Kristine Online

• Kristine on LinkedIn

The post 129: Helpful Content Update Recovery and More w/Kristine Schachinger appeared first on Evolving SEO.