In this episode of Unleashed, host Kody Houk welcomes BT Bullock, founder of BTfx, to share his inspiring journey. Kody and BT dive into the power of discipline, resilience, and the importance of health and fitness in shaping personal and professional growth. They discuss identity, mindset, and the breakthrough formula that drives success across all areas of life. BT opens up about his struggles, the lessons he's learned, and how those experiences have empowered him to help others discover their own unique formula for success. This conversation is raw, impactful, and full of life-changing insights.

Show Notes:

• Host: Kody Houk


• Guest: BT Bullock, founder of BTfx (Breakthrough Formula)


• Key topics: Identity, discipline, health, wellness, mindset, and personal growth


• BT’s background: Son of a military drill sergeant, lifelong athlete, former soldier, and nutrition and fitness specialist


• The power of identity, creativity, and vision in achieving personal and professional goals


• BT's journey through the fitness industry, his military career, and overcoming personal struggles


• The founding of BTfx and how it helps individuals create their own breakthrough formula for success


• BT's reflections on overcoming anger, embracing love and self-acceptance, and transitioning from frustration to fulfillment


• Kody’s personal story of sobriety, redemption, and how vulnerability can inspire and impact others


• Both Kody and BT emphasize the importance of becoming 1% better each day and the ripple effect of impacting just one person

Key Points:

1. BT's Journey: From Chicago to the military to founding BTfx, BT’s path is marked by discipline, resilience, and a constant drive to push forward despite obstacles.


2. Breakthrough Formula (BTfx): BT's company focuses on helping people align their identity, creativity, and vision to optimize their health and wellness. His formula is about personalizing fitness and wellness practices to what works for each individual.


3. Impact of Discipline: BT shares how his upbringing with a drill sergeant mother instilled discipline that has carried him through life’s challenges and into leadership roles in the fitness industry.


4. Health as a Catalyst for Growth: Both Kody and BT discuss the transformative power of health and fitness, not just physically, but mentally and emotionally, leading to better performance in business and life.


5. Vulnerability in Leadership: Kody shares his story of overcoming addiction and how sharing vulnerabilities can have a profound impact on others, something echoed in BT's own experiences.


6. Identity and Resilience: BT emphasizes the importance of understanding who you are and creating a vision that aligns with that identity to achieve sustainable success.


7. The Power of “So What”: A mantra from BT’s mother that encouraged him to push forward in the face of challenges and uncertainty, shaping his resilience and mentality.


8. Parenting and Realism: A reflection on raising children with a focus on preparing them for real-life challenges rather than idealistic expectations.

Popular Points to Highlight in Podcast Description:

• How health and fitness impact business success and personal development


• The importance of creating a unique formula for your personal wellness journey


• Vulnerability as a tool for leadership and inspiring others


• BT’s military background and the lessons of discipline and resilience


• Real talk about overcoming life’s obstacles and the power of perseverance


• Kody’s sobriety journey and how it shaped his mission to help others

Connect with BT Bullock:

• Instagram: @bt.fx.life


• Facebook: BT Bullock


• LinkedIn: BT Bullock


• Email: coachbtbullock@gmail.com

Make sure to follow BT on social media and stay connected to his inspiring journey!