17. 6 Steps to Maximize Holiday Sales for Your Creative Business
Description
It’s time to start prepping your calligraphy business for the upcoming holiday season, and in this episode of Calligraphy Biz Corner, we’re sharing everything you need to know to boost your small business holiday sales! Whether you’re launching holiday products and services for the first time or you’re a pro at navigating the gifting season, this episode is packed with tips to help you succeed.
We walk through a simple six-step guide to ensure you're ready, covering essential topics like deciding what holiday products to offer, choosing the best platform to sell your products (whether it's online channels or local markets and craft fairs), and creating a solid production timeline. We also dive into setting the right prices for profitability, running pre-sales to gauge interest, and crafting a marketing plan to get your products in front of the right audience.
This episode will help you streamline your production process and maximize your revenue. Put on your favorite holiday sweater (we've got ours on!), grab your notebook, and let’s get your calligraphy business holiday-ready so you can end the year on a high note!
🔗 Links to resources mentioned in this episode:
- Alane's Holiday Sales Post
- Shaochen's Product Launch Blog Post
- Order free boxes through USPS
- Get discounted shipping rates through Pirate Ship
Text us a question to answer on a future episode!
🎉 Ready to unlock your client experience superpower? Take Alane’s FREE Client Experience Archetype Quiz and discover the style that makes your service unforgettable—and wildly marketable. It’s fast, fun, and freakishly accurate 🤩 TAKE THE QUIZ HERE and meet the version of you your business has been waiting for!
👩💻 Learn From Us:
- Start Your Profitable Calligraphy Business - Join Shaochen's Free Masterclass
- Ready to find your business superpower? Take Alane's Client Experience Archetype Quiz to discover your signature style for serving clients — and how to make more money doing it 💸 → Start the Quiz!
- Download our free tech guide for the programs you need to run your business
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