174: Leveraging the Olympics for your school

Update: 2020-03-04

Description

In this episode, Charlie, Rita and Jose talk about their favourite and least favourite ads from the US Super Bowl. In the Deep Dive segment, the hosts discuss how school marketers can use the Olympic Games to support their own content. The Question of the Week focuses on what the optimum enewsletter subject line length is to maximise opens. In the Rants and Raves segment, the hosts rave about Wesley College’s back to school video.

It’s that time of year, sports funs – here’s MarketingMag’s Super Bowl 2020 ad wrap

https://www.marketingmag.com.au/news-c/news-super-bowl-ads-2020/

How brands can get the most out of social at the Tokyo 2020 Olympics

https://www.thedrum.com/opinion/2020/01/24/how-brands-can-get-the-most-out-social-the-tokyo-2020-olympics

What’s the best email subject line length?

https://www.wyliecomm.com/2020/01/email-subject-line-length/

Wesley College teachers perform All By Myself in brilliant back to school video

https://www.perthnow.com.au/news/offbeat/wesley-college-teachers-perform-all-by-myself-in-brilliant-back-to-school-video-ng-b881440987z