19. The Power of Being Known for Something Specific
Update: 2025-09-14
Description
It’s not enough to say “I’m a physio” or “I’m a midwife.” Clients aren’t searching for a general title — they’re searching for the specific person who can solve their problem.
In this episode, I share why being known for something within your profession is the key to standing out, attracting clients with ease, and building offers that sell.
If you’ve ever wondered what makes people seek you out over someone else in your field, this episode will give you the clarity you need.
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