199: The Reverse Offer Strategy: How to Get Buyers Moving in a Balanced Real Estate Market
Description
In this episode of Selling Real Estate with Kelly Cook, Kelly Cook breaks down the reverse offer strategy, a creative listing approach that helps agents spark real conversations, uncover buyer hesitation, and move stalled listings in today’s more balanced, buyer-leaning market. Learn when to use a reverse offer, how it works psychologically, why it can lead to real negotiations instead of silence, and how it often opens the door to price improvements that actually get homes sold. If you’re closing out the year, planning for 2026, and looking for smarter ways to create momentum, this episode gives you a practical tool you can start using immediately. LET'S GO!
Want to be a guest on our podcast? Email marketing@cookandassociatesaz.com OR kelly@cookandassociatesaz.comSelling your home? Get a free Home Price Evaluation http://www.myhomevaluecalculator.comKelly Cook, MBACook & Associates, PCREAL Broker14201 N Hayden Rd, Ste C-4 Scottsdale, AZ 85260480-442-9868kelly@cookandassociatesaz.comCookandAssociatesAZ.com





