DiscoverImperfect Marketing215: The Psychology of Email Sales: Leveraging Scarcity, Social Proof, and Authority with Host Kendra Corman
215: The Psychology of Email Sales: Leveraging Scarcity, Social Proof, and Authority with Host Kendra Corman

215: The Psychology of Email Sales: Leveraging Scarcity, Social Proof, and Authority with Host Kendra Corman

Update: 2024-07-09
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Welcome to the Imperfect Marketing Podcast with your host, Kendra Corman. In today's episode, we're diving into the fascinating world of email sales psychology.


Main Points:

  1. Scarcity: Limited time offers create urgency.
  2. Social Proof: Use testimonials and success stories.
  3. Authority: Share expertise and partner with influencers.
  4. Trust: Prioritize subscribers' experience and honesty.


Resources:

Join Kendra every Tuesday and Thursday for more marketing insights!

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215: The Psychology of Email Sales: Leveraging Scarcity, Social Proof, and Authority with Host Kendra Corman

215: The Psychology of Email Sales: Leveraging Scarcity, Social Proof, and Authority with Host Kendra Corman

Kendra Corman