#22: Paul Cardis - Put The Customer First in These 5 Key Interactions
Description
We’re continuing to look at the Customer Experience that home builders want to deliver to their customers. We explored the sales process last week. This week, I wanted to talk a little more about what happens from the time a customer signs the Agreement of Sale right through the warranty period.
And I was so excited to land a guest who has experience monitoring those customer experiences over the years. Paul Cardis was the original founder of Avid Ratings – the leader in home building surveys and data gathering. Last year, Paul started a brand new company, The Cardis Group, that is dedicated to teaching home builders about putting Customer Experience in the forefront of everything they do.
In our conversation, I bring up 5 key customer interactions that happen between a home builder and a customer after the sale – and I ask Paul for his thoughts and ideas about each. It was so interesting to hear some of the things he’s seen over the years – and where some of those processes are going as the Customer Experience evolves.
Paul mentions a free copy of his book in this episode. Contact Paul on his website: The Cardis Group
United States
