DiscoverPet Marketing Unleashed Podcast24: AI Didn’t Replace SEO, But It Did Change the Rules: Here’s How Pet Businesses Can Future-Proof Their Websites Now
24: AI Didn’t Replace SEO, But It Did Change the Rules: Here’s How Pet Businesses Can Future-Proof Their Websites Now

24: AI Didn’t Replace SEO, But It Did Change the Rules: Here’s How Pet Businesses Can Future-Proof Their Websites Now

Update: 2025-08-19
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Worried about AI changing the way people find your pet business? In this episode, we break down what’s actually happening with SEO and search, why your website matters more than ever, and the simple steps you can take to future-proof your site (without overcomplicating it).


Here's what we dive into:

  • What's actually changing with AI overviews and search results
  • Why local and niche businesses aren't impacted the same way as larger sites
  • How your website is literally training AI bots (and what that means for you)
  • The shift from domain authority to brand authority across platforms
  • Why keyword stuffing and SEO checklists are officially outdated
  • Four simple actions you can take this week to adapt and stay ahead
  • How to become the best solution for your ideal clients (not just follow best practices)
  • The importance of consistency across all your online platforms


While many businesses panic about AI taking over, smart entrepreneurs use this shift to get clearer, more strategic, and more consistent about showing up as the perfect solution for their ideal clients. Join them and feel more confident about what’s coming next in the world of AI and SEO.


🎉 Want to go deeper? Join our SEO Unleashed course at petmarketingunleashed.com/seo-course and get 10% off with code PMUPODCAST at checkout.


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24: AI Didn’t Replace SEO, But It Did Change the Rules: Here’s How Pet Businesses Can Future-Proof Their Websites Now

24: AI Didn’t Replace SEO, But It Did Change the Rules: Here’s How Pet Businesses Can Future-Proof Their Websites Now

Mikaela Vargas of Pet Marketing Unleashed