24. Pistachios

24. Pistachios

Update: 2023-11-062
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Description

How did a little green nut become a billion-dollar product, lauded by celebrities in Super Bowl ads? Zachary Crockett cracks open the story.

 

RESOURCES:

 

SOURCES:

  • Sawyer Clark, director of asset management at Gold Leaf Farming.
  • Diana Salsa, vice president of marketing for Wonderful Pistachios.
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24. Pistachios

24. Pistachios

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