DiscoverCreator Science#263: Colin & Samir on the future of their channel and the creator economy
#263: Colin & Samir on the future of their channel and the creator economy

#263: Colin & Samir on the future of their channel and the creator economy

Update: 2025-07-15
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I interviewed YouTube legends, Colin and Samir. They are the most influential duo in the creator economy. Today, they talk about how to build a channel that stands the test of time.
In this episode, you’ll learn the importance of formats in building a strong brand, how to set your channel up for financial success, and we vent about miscellaneous gripes we all have.


⁠⁠⁠Full transcript and show notes⁠⁠⁠


Colin and Samir's ⁠⁠⁠Website⁠⁠ / ⁠⁠Twitter⁠⁠ / ⁠⁠YouTube⁠⁠ / ⁠Instagram⁠


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TIMESTAMPS


(00:00 ) The Most Influential Duo on YouTube


(01:08 ) What Are Successful YouTubers Doing Right Now


(03:47 ) Relationship Between Consistency and a Strong Brand


(12:38 ) What Consistency Looks Like in the C&S Brand


(16:27 ) Don’t Commercialize Your Passion


(18:51 ) Turning Your Channel Into a Business


(25:52 ) The Future of Monetization


(29:41 ) YouTubers Are Underselling Themselves to Brands


(39:02 ) Merch as a Revenue Driver Vs Brand Loyalty


(41:12 ) Future of Shorts


(44:07 ) What Happens When Thumbnails Become Less Important


(46:41 ) What’s the Deal with Livestreaming


(50:23 ) Venting to Each Other About the World Around Us


(55:46 ) Learn How to Secure High Paying Brand Deals


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RECOMMENDED NEXT EPISODE


⁠⁠⁠⁠⁠⁠⁠⁠#209: Paddy Galloway – How he makes any niche go viral


#164: Jon Youshaei – Ex-YouTube employee shares the best growth advice (that you’ve probably never heard)


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ASK CREATOR SCIENCE


⁠⁠⁠Submit your question here⁠⁠⁠


***


WHEN YOU'RE READY


📬 ⁠⁠⁠Creator Science Newsletter⁠⁠⁠


🚀 ⁠⁠⁠Get CreatorHQ⁠⁠⁠ (creator operating system)


🧪 ⁠⁠⁠Join The Lab⁠⁠⁠ (private membership community)


🧞‍♂️ ⁠⁠⁠Get a Personalized Offer⁠⁠⁠


***


CONNECT


🐦 ⁠⁠⁠Connect on Twitter⁠⁠⁠


📸 ⁠⁠⁠Connect on Instagram⁠⁠⁠


💼 ⁠⁠⁠Connect on LinkedIn⁠⁠⁠


📹 ⁠⁠⁠Subscribe on YouTube⁠⁠⁠


***


SPONSORS


💼 ⁠⁠⁠View all sponsors and offers⁠⁠⁠


***


SAY THANKS


💜 ⁠⁠⁠Leave a review on Apple Podcasts⁠⁠⁠


🟢 ⁠⁠⁠Leave a rating on Spotify

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#263: Colin & Samir on the future of their channel and the creator economy

#263: Colin & Samir on the future of their channel and the creator economy

Jay Clouse