27: Strategic Growth Through Relationships: Neighbors, Community, and Competitors
Description
In this episode of the One Handshake podcast, host Jillian Vorce continues her breakdown of the “10 Vital Business Relationships” framework, focusing on three groups you may be overlooking: your neighbors, your communities, and even your competitors.
With real-life stories and practical actions, Jillian shows how these relationships - often underutilized or misunderstood - can become powerful levers for business growth, reputation, and alignment.
From initiating local collaborations to rethinking competitive dynamics, this episode offers fresh ways to expand your ecosystem and contribute meaningfully. The mindset shift?
Stop chasing strangers and start seeing the strategic value in those already within reach.
Links + Resources Mentioned in Episode:
If you would like to explore this framework for your business privately, consulting options are available.
However, if you’d like to work on these alongside a group of peers, we invite you to join us at One Handshake where we offer regular workshops, strategy sessions, and a diverse community of people who have each others’ backs. Check us out at
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