28: Every Word You Use Carries Meaning
Description
This one thing could be running your copy. In this episode, I’ll be talking about empty copy, how damaging it can be for your business, and how you can recognize it. This can be a tricky thing to catch, but I have some tips and tricks so you can eradicate it from your messaging.
Unfortunately, empty copy is more prevalent than we think! And truthfully, it can be really damaging to our businesses and cause us to lose out on getting the message across to our audience.
Here are a few topics I cover:
- What is Empty Copy?
- How to Know When You’re Using Empty Copy?
- Common Mistakes Causing Empty Copy
- Examining Your Messaging and Eliminating Empty Copy
- Crowd-Sourced Overused Terms
I hope that this episode inspires you to really examine your messaging and identify any words you’re using that could be confusing your audience. From there, you can clarify what you REALLY want to say to your audience and make your messaging that much stronger.
If you’ve enjoyed this episode of the podcast, take a screenshot, head on over to Instagram and share your IG stories and tag me @megantaylor.co
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EPISODE RESOURCES
THE COPY TEMPLATE SHOP: https://copytemplateshop.com/
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