DiscoverMass Appeal#28. The Network Effect: How to Grow a Company Organically - Rodney Williams (SoLo Funds)
#28. The Network Effect: How to Grow a Company Organically - Rodney Williams (SoLo Funds)

#28. The Network Effect: How to Grow a Company Organically - Rodney Williams (SoLo Funds)

Update: 2025-03-26
Share

Description

Questions Rodney answered in this episode:

  • Tell us about your background.
  • How did you go from brand management at P&G to co-founding SoLo Funds?
  • At what point do you realize you’re ready to go full-time into your endeavor?
  • How does SoLo Funds benefit working-class people?
  • How did you grow SoLo Funds to where you are today?
  • What are you looking forward to this year?

Timestamp:

  • 2:45 Rodney’s entrepreneurial beginnings
  • 8:07 From P&G to SoLo Funds
  • 19:35 What is SoLo Funds?
  • 27:00 The network effect for organic growth
  • 32:12 Big things coming

Mentioned in this Episode:

Comments 
In Channel
#31. Learning the Language of Loyalty: CRM Strategies from Babbel - Alejandro Hernandez (Babbel)

#31. Learning the Language of Loyalty: CRM Strategies from Babbel - Alejandro Hernandez (Babbel)

2025-06-0432:07

#30. Keeping Crypto Investing Fun: Inside Product Development at EmberFund - Trishul Patel (EmberFund)

#30. Keeping Crypto Investing Fun: Inside Product Development at EmberFund - Trishul Patel (EmberFund)

2025-05-2135:39

#29. Product-Market Remix: How Discotech Found Its Gen Z Groove - Ian Chen (discotech)

#29. Product-Market Remix: How Discotech Found Its Gen Z Groove - Ian Chen (discotech)

2025-04-3029:12

#28. The Network Effect: How to Grow a Company Organically - Rodney Williams (SoLo Funds)

#28. The Network Effect: How to Grow a Company Organically - Rodney Williams (SoLo Funds)

2025-03-2636:53

#27. Building a Loyalty Rewards Coalition with 200+ Brands - Wei Tak “Tuck” Nyou (Loyalty Marketing, Inc)

#27. Building a Loyalty Rewards Coalition with 200+ Brands - Wei Tak “Tuck” Nyou (Loyalty Marketing, Inc)

2025-03-1231:20

#26. Gamifying Fashion: How BELLEMINT Is Changing the Game for Fashion Lovers - Amanda Lulewicz (Muus Collective)

#26. Gamifying Fashion: How BELLEMINT Is Changing the Game for Fashion Lovers - Amanda Lulewicz (Muus Collective)

2025-02-2633:59

#25. Deconstructing AI for Beginners - Bani Malhotra (Walmart)

#25. Deconstructing AI for Beginners - Bani Malhotra (Walmart)

2025-02-1259:42

#24. How to Leverage AI for Growth Marketing - Norman Nielsen (Omio)

#24. How to Leverage AI for Growth Marketing - Norman Nielsen (Omio)

2025-01-2932:30

#23. Democratizing Mobile Programmatic Advertising for All - Tomás Yacachury (Kayzen)

#23. Democratizing Mobile Programmatic Advertising for All - Tomás Yacachury (Kayzen)

2025-01-1538:55

#22. Walking into Success: Inside the Growth of Macadam - Benjamin Daudignac (Macadam)

#22. Walking into Success: Inside the Growth of Macadam - Benjamin Daudignac (Macadam)

2025-01-0134:47

#21. Holiday Season Insights for Mobile App Advertising - Seema Shah (Sensor Tower)

#21. Holiday Season Insights for Mobile App Advertising - Seema Shah (Sensor Tower)

2024-12-1137:43

#20. Marketing Management Tips for Large Portfolios of Apps - Ekaterina Samohovets (AIBY)

#20. Marketing Management Tips for Large Portfolios of Apps - Ekaterina Samohovets (AIBY)

2024-11-2721:45

#19. The Growth Potential of Niche Apps: BlueThrone's Approach to Acquisitions - Josh Peleg (BlueThrone)

#19. The Growth Potential of Niche Apps: BlueThrone's Approach to Acquisitions - Josh Peleg (BlueThrone)

2024-11-1339:34

#18. Building Human Connection Through Mobile Puzzle Games - Anastasia Zaiceva (ZiMad)

#18. Building Human Connection Through Mobile Puzzle Games - Anastasia Zaiceva (ZiMad)

2024-09-1132:14

#17. The Symbiotic World Behind an Arcade App’s Success - Diego Kafie (Playbite)

#17. The Symbiotic World Behind an Arcade App’s Success - Diego Kafie (Playbite)

2024-08-2836:47

#16. Affordable Life for All: The Story of an App with Good Intentions - Akshay Krishnaiah (Beem)

#16. Affordable Life for All: The Story of an App with Good Intentions - Akshay Krishnaiah (Beem)

2024-08-1440:05

#15. How Loyalty Programs Can Help Monetize Apps - Alex Saul (Loyalty Expert)

#15. How Loyalty Programs Can Help Monetize Apps - Alex Saul (Loyalty Expert)

2024-07-3136:13

#14. Re-Engagement Strategies to Stay Competitive in the Transportation App Vertical - Bruno Rodrigues (FREENOW)

#14. Re-Engagement Strategies to Stay Competitive in the Transportation App Vertical - Bruno Rodrigues (FREENOW)

2024-06-1921:46

#13. Data-Driven Dining: Loyalty and Customer Engagement Strategies for Restaurant Apps - Kevin Nemeth (Authentic Restaurant Brands)

#13. Data-Driven Dining: Loyalty and Customer Engagement Strategies for Restaurant Apps - Kevin Nemeth (Authentic Restaurant Brands)

2024-06-0541:13

#12. How to Acquire Subscribers to Your Brand’s App - Tobi Lüder (Delivery Hero)

#12. How to Acquire Subscribers to Your Brand’s App - Tobi Lüder (Delivery Hero)

2024-05-0831:50

loading
Google Play
Download from Google Play
Castbox
Download from App Store
usUnited States
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

#28. The Network Effect: How to Grow a Company Organically - Rodney Williams (SoLo Funds)

#28. The Network Effect: How to Grow a Company Organically - Rodney Williams (SoLo Funds)

adjoe