Susan summons Jim and Joy to the Shop, telling them its future is at stake due to the threat from Underwoods Local. Jim proposes calling a village meeting. And making sure to emphasise the benefits of a village shop, Joy adds, such as lower prices. But Susan’s heard the introductory discounts at Underwoods Local could go on all summer. Susan then tells them to look for common threads in the few surveys that have been completed, so they can root out any issues. Reporting back later it appears unfriendliness is the big one. Susan then dismisses the comments as biased, but Joy insists they act on it by working on their customer service skills. Both Jim and Susan are highly sceptical though, leading Joy in despair to suggest they try at least to be more positive with all their customers. Jim and Susan agree, but remain unconvinced that they’re really doing anything wrong.

On the phone Helen worries to Ian about Dane not getting back to her after she suggested another date. He’s always responded so quickly before online. Ian still has his doubts, but Helen insists Ian find out what Dane thinks about her. However, when Ian tackles Dane about the meal last night and his companion, Dane cleverly avoids giving his opinion of Helen. Ian tries again later, but is embarrassed when Dane reveals he knows Ian is trying to find out what Dane thinks about Ian’s best friend, Helen. Dane thinks she’s amazing, then realises his message to Helen about the date never got sent. When he sends it again Helen excitedly tells Ian – he said yes!