DiscoverThe Business of Becoming3 Major Shifts Affecting Health Practitioners & Coaches & What's Actually Working Now
3 Major Shifts Affecting Health Practitioners & Coaches & What's Actually Working Now

3 Major Shifts Affecting Health Practitioners & Coaches & What's Actually Working Now

Update: 2025-10-02
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Feeling frustrated that strategies that worked last year aren't working anymore?

You're not alone. Many coaches and practitioners are struggling because they haven't adapted to the three major shifts that have transformed the online coaching industry since 2023.

In this episode, I'm breaking down what's really changed (and what hasn't) in the alternative health and coaching world.

Spoiler alert: the fundamentals are exactly the same, but the execution has completely evolved.

You'll discover:
• Why the fundamentals of successful coaching businesses never change (audience, marketing, offers, results)
• The massive shift from offline to online audience building and what it means for your strategy
• How 5.24 billion people on social media has changed where you need to show up
• Why Meta ad costs have increased from $1-2 per lead to $12-30+ (and how to adapt)
• The transformation from information-based to results-based marketing
• Why being a generalist will kill your business in 2025
• The three shifts that separate thriving coaches from struggling ones

The reality check: While some practitioners complain "nothing works anymore," the smart ones are adapting their strategies and thriving. The fundamentals haven't changed, but the game has evolved.

Perfect for: Coaches, health practitioners, and online service providers who want to understand what's actually working in today's market and stop wasting time on outdated strategies.


If you know a coach or practitioner who's been frustrated that their old strategies aren't working, share this episode. This is the home for women who adapt their strategies while staying true to the fundamentals that build successful businesses.

Want more behind the scenes of my business and life, join me on Instagram https://www.instagram.com/lorikennedyinc/

Join The Wellness Business Hub Community on Facebook https://www.facebook.com/groups/902858891147746

Get free business training and resources, subscribe to The Wellness Business Hub on YouTube https://www.youtube.com/@TheWellnessBusinessHub

 

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3 Major Shifts Affecting Health Practitioners & Coaches & What's Actually Working Now

3 Major Shifts Affecting Health Practitioners & Coaches & What's Actually Working Now

Lori Kennedy