36: Unicorn Clients - How Do You Attract Them?
Description
If you have ever heard the term "unicorn clients" you may be wondering, "where are they all and how do I attract them to my business"? But the truth is, "unicorn clients" are everywhere and can be anyone - you just have to know how to attract them and shift your mindset around them.
In this episode we are covering:
+ What "unicorn clients" really are, and the misconception around them often promoted in the coaching space.
+ The #1 mindset shift you need to make in order to attract "unicorn clients"
+ How to connect with potential clients through your marketing in an authentic way to build connection.
+ Why it's so important to consider and act on your analytics in order to best serve, and ultimately attract, great clients who signup straightaway and get immediate results.
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