DiscoverPOWERS#397 - Wiley Curran - Co-Founder @ CPC - Building A Perpetual Holding Company Of Lower Middle Market Businesses
#397 - Wiley Curran - Co-Founder @ CPC - Building A Perpetual Holding Company Of Lower Middle Market Businesses

#397 - Wiley Curran - Co-Founder @ CPC - Building A Perpetual Holding Company Of Lower Middle Market Businesses

Update: 2025-10-28
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Today, I sit down with my good friend Wiley Curran to break down the story behind CPC, a family-built perpetual holding company that buys and holds businesses indefinitely.


We also discuss how CPC approaches acquisitions, management incentives, and organizational design to create enduring value across industries.


We discuss:



  • The evolution of CPC from a family chemicals business to a multi-company holding group

  • Why long-term ownership outperforms short-term investing strategies

  • How to build companies around customer intimacy and employee satisfaction

  • The “five key battles” CPC uses to evaluate and improve every business

  • Lessons learned from buying, integrating, and supporting 14 companies over time


Topics:


(00:00:00 ) - Intro

(00:03:12 ) - Running a CEO search

(00:08:26 ) - The story behind CPC

(00:23:39 ) - The importance of customer intimacy

(00:37:02 ) - CPC's long-term vision and employee engagement

(00:40:33 ) - Executive ownership and equity

(00:41:29 ) - Structuring equity buyouts

(00:42:58 ) - Valuation and liquidity rights

(00:44:49 ) - Investment strategy and business acquisition

(00:47:11 ) - Sourcing and evaluating business opportunities

(00:50:14 ) - Onboarding and integration of new businesses

(01:03:09 ) - Customer lifetime value and profitability

(01:09:13 ) - Board meetings and CEO summits

(01:14:36 ) - AI experiments and business impact

(01:18:30 ) - Future vision and personal goals


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#397 - Wiley Curran - Co-Founder @ CPC - Building A Perpetual Holding Company Of Lower Middle Market Businesses

#397 - Wiley Curran - Co-Founder @ CPC - Building A Perpetual Holding Company Of Lower Middle Market Businesses

Chris Powers