DiscoverSmarter Building Materials Marketing3form’s Digital Strategy to Build Pre-Sale Brand Equity
3form’s Digital Strategy to Build Pre-Sale Brand Equity

3form’s Digital Strategy to Build Pre-Sale Brand Equity

Update: 2025-06-30
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How do you serve a customer who wants to be hands-on and self-serve—but still expects a high-touch experience when it counts? In this episode, Beth talks with Karli Slocum, Vice President of Marketing and Product at 3form, about building the digital tools designers actually want, translating online behavior into offline sales, and making sure the brand shows up consistently from product sample to project handoff.

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3form’s Digital Strategy to Build Pre-Sale Brand Equity

3form’s Digital Strategy to Build Pre-Sale Brand Equity

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