DiscoverSmarter Building Materials MarketingHow a PE-Backed Home Services Brand Scales with Speed and Precision
How a PE-Backed Home Services Brand Scales with Speed and Precision

How a PE-Backed Home Services Brand Scales with Speed and Precision

Update: 2025-10-14
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Marketing in the home improvement industry is evolving fast—but consumers still want what they’ve always wanted: speed, clarity, and convenience.


On this episode of Smarter Building Materials Marketing, Beth PopNikolov sits down with Josh Churnick, Chief Marketing Officer at Express Flooring, to explore how his team is building a high-volume marketing engine that delivers real results in real time.

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How a PE-Backed Home Services Brand Scales with Speed and Precision

How a PE-Backed Home Services Brand Scales with Speed and Precision

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