40: The 4-Post Strategy That Grows Your Audience AND Converts (For Solopreneurs)
Description
Posting and wondering "Is this even doing anything? Is anyone even seeing this? Am I getting any results?" If you've been feeling like your content is just... existing without actually working for your business, this episode is exactly what you need.
I'm sharing the simple 4-bucket system I use to make sure every single post I create has a job to do. No more posting just for the hell of it! You'll learn the exact rhythm I rotate through every week so your content grows your audience, builds your email list, deepens trust, and actually converts - instead of just training one arm at the content gym and wondering why nothing else is working.
Check out the full show notes for this episode.
Things I cover inside this episode:
- The 4 buckets of post types that every successful content strategy needs (and why most creators only use one)
- My exact weekly rhythm using real examples from my strategy pillar - so you can copy and paste this approach
- Why 6,825 people have downloaded my freebie (hint: it's not because I mentioned it once in my bio)
- The gym analogy that will change how you think about balanced content forever
- A sample 5-day posting schedule you can implement immediately
- Why educational posts alone won't convert, and sales posts alone won't reach new people
Resources & Links mentioned in the episode:
- "60 Post Real Caption Starter Ideas" freebie (6,825+ downloads & counting)
- The Messaging Edit program waitlist for 2026
Connect with me:
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