414: Building a Dream B2B Marketing Team
Description
What does it take to build a powerhouse B2B marketing team that can scale and succeed in today’s fast-paced world? In this episode, CMOs Marca Armstrong (Sensera Systems), Lesley Davis (Waggoner Engineering), and Isabelle Papoulias (BackBox) share their proven strategies for assembling and nurturing high-performing teams.
Key topics discussed include:
-
Hiring for complementary skills to strengthen your team’s capabilities.
-
Nurturing internal talent to unlock potential and promote from within.
-
Aligning marketing efforts with business goals to drive strategic growth.
-
Balancing creativity with AI to stay relevant in the evolving marketing landscape.
Tune in to learn how these marketing leaders are building teams that make a lasting impact.
For full show notes and transcripts, visit https://renegademarketing.com/podcasts/
To learn more about CMO Huddles, visit https://cmohuddles.com/
United States
