On this episode, Nellie chats about why you shouldn't basing your pricing on "your worth" is not a good idea.

Nellie argues against pricing digital products, services, or programs based on personal worth, citing it as a common struggle and a flawed approach. She emphasizes that pricing should be based on the product's value, time investment, and deliverables, rather than personal worth. She suggests removing oneself from the pricing equation to avoid emotional reactions to rejections. 
Nellie suggests understanding the costs involved, including time, software, and tangible goods, to ensure profitability and long-term success. She shares her own experience with pricing a custom package and the importance of setting a business model for scalability. Pricing should be about the product's value and accessibility, not personal worth, and that rejections are part of the process.


We will touch on:

• Pricing Challenges in the Digital Space
• The Complexity of Pricing Intangible Services
• Impact of Pricing on Self-Worth
• The Importance of Profit and Long-Term Success
• Scaling and Pricing for Accessibility
• The Role of the CEO and the Teacher
• The End Goal and Pricing Strategy
• Handling Rejections and Moving Forward
• The Importance of a Naked Budget
• Final Thoughts on Pricing and Business Success