#43 Inspiration & innovation with NON World Wines

#43 Inspiration & innovation with NON World Wines

Update: 2024-11-01
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JOIN THE CURIOUS TO CONFIDENT COURSE WAITLIST

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SHOW QUOTES 

“In the UK, it's 20 quid a bottle. I've always thought about it like some people get paid £20 quid an hour. So you know, if someone's going to give you an hour of their life, bloody, make it good if they're drinking your product, and I honestly believe in that.” 

 “So you give them two tonnes of raspberry crumble because you're pulling out 90% of the water weight, but you've got 20 tons of flavour.”


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SHOW NOTES 

All the way from Australia, in this episode, I got to chat with the inspired mind behind the always unique and never boring NON World Wines. Aaron Trotman is equal parts funny and sincere, and this interview was a pure joy.


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WE CHAT ABOUT

Aaron's story

Amazing flavour combinations

A late-found love of food

International seasonality

Stewed cherry & coffee

Replicating red wine

Made for food?

Aaron, ADHD & alcohol

Hospitality (it's in the name)

Australia, the UK & the US

The NON stopper!

Online and on-trade

What's next for NON?

Parenting while building a brand

The BBQ-Q (& AF draught in Aus)

 

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TRY NON -  uk.non.world  //  @non.world

 

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WE ALSO TALK ABOUT:

Botivo*

Heaps Normal

Muri

Sylva

Guinness 0.0*

 

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BEST EPISODES TO CHECK OUT NEXT

#39 Bolle: The only double-fermented alcohol-free sparkling wine

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lownodrinkermagazine.com/curious-to-confident-course-waitlist

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ABOUT THE SHOW:
The Low No Drinker Podcast is hosted by Denise Hamilton-Mace, the founder and editor of Low No Drinker Magazine.

Bringing you closer to the people, places and brands leading the low-&-no-alcohol revolution!

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#43 Inspiration & innovation with NON World Wines

#43 Inspiration & innovation with NON World Wines

Denise Hamilton-Mace