DiscoverThe Unfounders#49 - Bread & Jam Festival LIVE - From Startup to Sold, What it Takes to Exit On Top
#49 - Bread & Jam Festival LIVE - From Startup to Sold, What it Takes to Exit On Top

#49 - Bread & Jam Festival LIVE - From Startup to Sold, What it Takes to Exit On Top

Update: 2025-07-27
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Description

This episode is a raw & honest look at what it takes to build, and then exit your business.

Recorded live at Bread & Jam (Thanks to Aztec) this panel was with:

🐣 Anna Richey - Two Chicks 

🍲 John B Stapleton - Ex New Covent Garden Soup Co / Little Dish 

👨‍⚖️ Phil Hails-Smith - Joelson | B Corp

Sharing the highs, lows, ins and outs of building and finally existing a brand.

I’d love to hear what you think of this one - personally I LOVED it!

As always thanks to our fantastic sponsor ⁠Mission Kitchen!⁠

If you're a chef, baker of food brand looking to grow, then head on over to book a tour at their site in Nine Elms, London today.

Also if you want to build a brand consumers love, you NEED to speak with my incredible new sponsor ⁠Against Ordinary⁠ - the masterminds behind my gorgeous new rebrand.

They also have a 5-Minute Brand Test to help you uncover what’s working, what’s holding you back, and where your untapped potential lies. Give the ⁠Brand Scorecard⁠ a go today!

Check out the ever growing ⁠⁠Unfounders Song Selection ⁠⁠playlist on Spotify.... it's WILD.

Ps - Have you got a guest you'd love to hear from? Submit a guest request form on our website ⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠.

Intro by Free Flowin' from ⁠⁠⁠Uppbeat⁠⁠

Music from #Uppbeat (free for Creators!):

https://uppbeat.io/t/hey-pluto/nod-your-head

Chapters

00:00 : Panel Introductions and Backgrounds

01:14 : Understanding Exit Strategies

01:53 : The Journey to Exit: Anna's Experience

02:18 : New Chapter

02:47 : Timing Your Exit

05:33 : Key Metrics for Successful Exits

08:59 : Lessons Learned from the Exit Process

11:29 : The Importance of Brand Differentiation

14:30 : Advice for Future Exits

18:55 : Post-Exit Involvement and Future Plans

23:04 : Challenges and Watch Outs in Exiting

26:57 : Audience Q&A: Insights and Advice

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#49 - Bread & Jam Festival LIVE - From Startup to Sold, What it Takes to Exit On Top

#49 - Bread & Jam Festival LIVE - From Startup to Sold, What it Takes to Exit On Top

Mitch Lee