#5 Increasing customer perceived value in your garage business, Chew the Fat - On The Ramp Podcast
Description
In today's fast-paced business environment, understanding and exceeding customer expectations can set a company apart from its competitors. The latest Chew The Fat episode of the podcast hosted by Alex, Leo, and Tim, delved into this topic, exploring strategies to enhance customer value without incurring significant costs.
00:00 - Introduction
00:37 - Psychological Moonshots
03:18 - Reducing Customer Anxiety
04:30 - Quick Wins
06:50 - Adding Automation
08:30 - Online Authorisation
10:10 - Meet & Greet
12:00 - Customer Preferences
13:00 - Gifts
14:40 - The Fundamentals
16:00 - The Peak and The End
18:05 - The Power of Surveys
19:25 - Online Booking
21:00 - Pre-Authorisation
24:00 - Status Updates
26:00 - Service Advisor Traits
28:00 - Tech to Advisor Ratio
29:00 - Over-communicate
30:30 - Summary
Enhancing customer value does not always require significant financial investment. By focusing on communication, transparency, and personalised service, businesses can reduce customer anxiety and improve satisfaction. Implementing low-cost, high-value changes, such as those discussed in this episode, can create a competitive edge and foster lasting customer loyalty. As demonstrated in the conversation between Alex, Leo, and Tim, sometimes the smallest changes can have the most significant impact.
United States
