55. When Every Team Member Becomes an Expert Care Advocate, Every Family Wins
Description
In this episode, Jacqui Jakubowicz discusses the critical role of front desk interactions in influencing the success of chiropractic practices. She stresses that the biggest threat to a practice's growth is not clinical skills or marketing, but the uncertainty and lack of conviction exhibited by the staff. The episode introduces the Expert Care Advocate system, which transforms team members into confident and knowledgeable advocates for neurologically focused chiropractic care. By following this proven 10-step system, practices can amplify their impact, improve patient trust, and foster a thriving, family-oriented environment.
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Links & Resources:
FREE PX Trainings
- The Proven Path to a Thriving Family Practice
- How Data-Driven Chiros Are Dominating with Today's Parents
- The NeuroAGE of Perinatal Chiropractic is Here
Join 1,000+ Docs in the PX Membership
Attend a Neuro-Tonal Certification & Adjusting Seminar (20 CEs!)
Attend a Team & Leadership Event (PX Members Only!)
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Key Moments:
01:37 The Biggest Threat: Front Desk Sabotage
02:49 Transforming Your Team into Care Advocates
03:28 A Real-Life Example of Team Sabotage
04:58 The Power of Care Advocates
06:13 Steps to Develop Expert Care Advocates
09:11 Building a Strong Foundation
16:50 Creating Exceptional Patient Experiences
17:58 Financial Conversations as Investments
19:03 Promoting Family Care
19:42 Amplifying Your Practice's Impact
20:23 Community Involvement and Team Unity
22:22 Commitment to Continual Growth
23:27 Action Steps and Homework
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