DiscoverTalking with the Experts: Business Insights#656 Define Your Business Purpose in 7 Words or Less with Ian Chamandy
#656 Define Your Business Purpose in 7 Words or Less with Ian Chamandy

#656 Define Your Business Purpose in 7 Words or Less with Ian Chamandy

Update: 2025-11-26
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In this episode of Talking with the Experts: Business Insights, host Rose Davidson speaks with Ian Chamandy, Chief Purpose Officer at Blueprint Business Architecture, about how discovering and living your organization’s true purpose can transform everything from leadership to communication.

Ian explains how his proprietary Blueprinting process — used by over 400 CEOs — helps companies define what makes them uniquely remarkable in seven words or less. This simple yet profound statement becomes the foundation for decision-making, innovation, and culture-building.

You’ll learn how purpose fuels clarity, unity, and performance, and why what your customers are buying is often very different from what you think you’re selling.

If you’re ready to lead with conviction and unlock your business’s superpower, this episode will show you where to start.

🔗 CONNECT WITH IAN

LinkedIn: https://www.linkedin.com/in/ianchamandy/

Website: https://www.7words.biz

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#656 Define Your Business Purpose in 7 Words or Less with Ian Chamandy

#656 Define Your Business Purpose in 7 Words or Less with Ian Chamandy

Rose Davidson