#68 - Understanding the Seasons of Your Handmade Business (And How to Thrive in Each One)
Description
Ever feel like your business is all over the place? One minute you’re buzzing with ideas, and the next… totally burnt out? You’re not doing anything wrong - you’re just in a different season of business.
In this uplifting episode, I’m walking you through the 4 natural seasons your handmade business cycles through - winter, spring, summer and autumn - and exactly how to thrive in each one without forcing yourself to keep pushing all year round. You’ll learn:
🌱 What each business season feels like (and how to tell which one you’re in)
🔥 Why forcing ‘summer energy’ 24/7 leads to burnout
🧘 How to support your energy and stay aligned, no matter what phase you’re in
🧺 Real-life examples of how I simplify, reset, launch, and grow throughout the year
PLUS: I’m sharing a fun mindset reframe that’ll help you let go of the guilt when things slow down, because it’s not failure, it’s preparation. 💛
Insta CTA
🚨 Free Challenge Alert! 🚨
✨ Want more sales from your handmade shop? ✨
Want to boost your Etsy/shop sales?
Join Listathon and learn how to create listings that SELL → handmadebosses.com/listathonweek
Come join me for Listathon - a free challenge designed to help you create listings that actually sell (not sit still).
Across 4 powerful classes you’ll learn how to:
✅ Spot and create products your customers actually want
✅ Optimise your listings so they get seen in search
✅ Multiply your listings without burning out
✅ Market your shop simply (so you can spend more time making, not stressing)
It’s fun, practical, and could be the turning point for your business.
🎟 Sign up free here → handmadebosses.com/listathonweek
Love,
Steph & Team HB xox 💛