DiscoverThe Business Storytelling Show689: How to write for the busy reader
689: How to write for the busy reader

689: How to write for the busy reader

Update: 2024-09-13
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Or else they won't read your content. But how? Todd Rogers, author of "Writing for Busy Readers: Communicate More Effectively in the Real World" joins me on Episode 689 of "The Business Storytelling Podcast" to discuss just that.


Join us and grab a copy of his book here: https://amzn.to/4d47wCy


Use this AI tool to improve your writing: http://writingforbusyreaders.com/ai/

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In Channel
689: How to write for the busy reader

689: How to write for the busy reader

2024-09-1324:51

688: The narratives that connect us to our customers

688: The narratives that connect us to our customers

2024-09-1024:25

687: The role of psychology in marketing

687: The role of psychology in marketing

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686: Corporate behaviors that turn customers away - huh?

686: Corporate behaviors that turn customers away - huh?

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BONUS: How I got press credentials to the NFC Championship game

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685: Decision-making in marketing - do you remember last year's decision?

685: Decision-making in marketing - do you remember last year's decision?

2024-09-0423:56

684: What's the current state of buyer trust in the purchasing process?

684: What's the current state of buyer trust in the purchasing process?

2024-08-3024:05

683: When does it make sense to learn how to code?

683: When does it make sense to learn how to code?

2024-08-2824:02

682: How to do better content testing

682: How to do better content testing

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681: How to scale AI in content strategy

681: How to scale AI in content strategy

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680: Is an AI avatar of myself a good idea?

680: Is an AI avatar of myself a good idea?

2024-08-1624:18

679: How to not let corporate life overtake your whole life

679: How to not let corporate life overtake your whole life

2024-08-1523:17

678: The difference between a patent, copyright, and trademark

678: The difference between a patent, copyright, and trademark

2024-08-0723:38

677: Why brand first

677: Why brand first

2024-08-0623:18

676: Using AI to drive e-commerce conversions

676: Using AI to drive e-commerce conversions

2024-07-3123:51

BONUS: Talking content performance on The Business Story of the Week Podcast

BONUS: Talking content performance on The Business Story of the Week Podcast

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675: When someone is committed to misunderstanding you

675: When someone is committed to misunderstanding you

2024-07-2423:41

674: How to build a community around your business

674: How to build a community around your business

2024-07-2324:03

673: What is content operations and do I need that?

673: What is content operations and do I need that?

2024-07-1223:51

672: Are Facebook ads worth it?

672: Are Facebook ads worth it?

2024-07-1023:23

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689: How to write for the busy reader

689: How to write for the busy reader

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