DiscoverThe Business Storytelling Show691: Why you can't overlook accessibility in your marketing
691: Why you can't overlook accessibility in your marketing

691: Why you can't overlook accessibility in your marketing

Update: 2024-10-10
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Donna Bungard, CPWA, an inclusion leader, disability advocate, and senior marketing accessibility program manager at Indeed, joins me on Episode 691 of "The Business Storytelling Podcast."


She discusses the importance of actually implementing the right accessibility strategies, why it matters so much, and what goes into creating an accessibility roadmap.

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In Channel
693: How to use AI for brand visibility

693: How to use AI for brand visibility

2024-10-1723:42

692: Accessibility in podcasting

692: Accessibility in podcasting

2024-10-1222:40

691: Why you can't overlook accessibility in your marketing

691: Why you can't overlook accessibility in your marketing

2024-10-1024:03

BONUS: Is your marketing saying things that can't be unheard?

BONUS: Is your marketing saying things that can't be unheard?

2024-10-0200:43

690: AI-Powered Storytelling: Personalizing Your Business Narrative

690: AI-Powered Storytelling: Personalizing Your Business Narrative

2024-09-1824:16

689: How to write for the busy reader

689: How to write for the busy reader

2024-09-1324:51

688: The narratives that connect us to our customers

688: The narratives that connect us to our customers

2024-09-1024:25

687: The role of psychology in marketing

687: The role of psychology in marketing

2024-09-0925:08

686: Corporate behaviors that turn customers away - huh?

686: Corporate behaviors that turn customers away - huh?

2024-09-0624:04

BONUS: How I got press credentials to the NFC Championship game

BONUS: How I got press credentials to the NFC Championship game

2024-09-0609:28

685: Decision-making in marketing - do you remember last year's decision?

685: Decision-making in marketing - do you remember last year's decision?

2024-09-0423:56

684: What's the current state of buyer trust in the purchasing process?

684: What's the current state of buyer trust in the purchasing process?

2024-08-3024:05

683: When does it make sense to learn how to code?

683: When does it make sense to learn how to code?

2024-08-2824:02

682: How to do better content testing

682: How to do better content testing

2024-08-2723:04

681: How to scale AI in content strategy

681: How to scale AI in content strategy

2024-08-2324:13

680: Is an AI avatar of myself a good idea?

680: Is an AI avatar of myself a good idea?

2024-08-1624:18

679: How to not let corporate life overtake your whole life

679: How to not let corporate life overtake your whole life

2024-08-1523:17

678: The difference between a patent, copyright, and trademark

678: The difference between a patent, copyright, and trademark

2024-08-0723:38

677: Why brand first

677: Why brand first

2024-08-0623:18

676: Using AI to drive e-commerce conversions

676: Using AI to drive e-commerce conversions

2024-07-3123:51

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691: Why you can't overlook accessibility in your marketing

691: Why you can't overlook accessibility in your marketing

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