#75: Instagram Kinda Sucks. Now What?
Description
Instagram just isn't performing the way it used to.
Between the disappearing reach, the pressure to show up constantly, and the algorithm lottery, a lot of small business owners are wondering if it’s even worth it anymore.
And this Thread from Eman Copy Co is what started this whole discussion!
In this episode, I’m sharing:
- Why engagement is down (even for accounts with 100k+ followers)
- The emotional rollercoaster of being over Instagram even when you used to love it
- What’s actually working in marketing right now
- How to make your business less dependent on any one platform
- My favorite alternatives: email marketing, websites, and (surprise!) in-person networking
If your content is starting to feel like shouting into the void, this episode is your permission slip to shift your strategy without burning it all down.
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Instagram: @lindsaysmithcreative
Threads: @lindsaysmithcreative
Website: lindsaysmithcreative.ca
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Show mixed and edited by: Cardinal Studio
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This episode was mixed and edited by Cardinal Studio.
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