8 Biggest Lessons of Private Practice in 2020 #173
Update: 2020-12-16
Description
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John returns for a solo episode where he outlines the 8 biggest lessons he's learned in 2020, and how he plans to incorporate these lessons into 2021 and beyond. Lessons learned include:
- Hold your plans loosely
- Keep sight of the bigger mission
- Therapists are now more important than EVER before
- Care for yourself first so that you can care for others
- Have a cash reserve
- Be nimble, stay nimble (prepare for ongoing evolution of how therapy is delivered and consumed)
- Diversify your income streams (examples: courses (including installments), mastermind groups, affiliate revenue (BIG one), VA doing work for other people, etc.)
- Keep designing your business around the life you want (imagine your perfect day. Example: surf from 7-10 every morning, work 11-5 M-Th, separate days for separate parts of the business, minimal team)
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