8 Secrets to Create a Billion Pound Business with Richard Harpin
Description
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Rob talks with Richard Harpin, who recently sold HomeServe for £4.1 billion. Richard reflects on his entrepreneurial beginnings at just 5 years old and discusses his current goal of investing £200 million to help medium-sized businesses grow. He shares his thoughts on business and entrepreneurship, including his unconventional perspectives on university education and the effectiveness of paper marketing. Richard also reveals his 8 secrets to creating a billion pound business and offers his views on how mirroring successful business models can lead to personal success.
Richard Harpin REVEALS:
- How he built six businesses by age 20
- How he grew HomeServe from £50,000 life savings to 8.5 million members
- Why he advocates a "copy and pivot" strategy in business
- The three essential entrepreneurial traits: courage (making bold decisions), persistence (determination), and integrity (confronting brutal facts)
- Why he believes the UK needs fewer university graduates and more apprenticeships
- Why direct mail marketing is more effective now than 10 years ago
BEST MOMENTS
"Direct mail shots get a greater share of the doormat today than they did 10 years ago when digital marketing was still in its infancy."
"I don't believe in all these entrepreneurs that sell up and move, I was happy to pay my tax and say, this is a great country."
"Fail fast. Fail small, learn from it, and then you can go on and make it really big."
"I'd be bored if I went on holiday for more than about a month so I want to keep working until the day that I die."
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ABOUT THE HOST
Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “The Disruptive Entrepreneur”
“If you don't risk anything, you risk everything”
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