In this episode of the Embellish Pod, I had the pleasure of speaking with Jose Valdez, the Maestro Tequilero and guardian of quality at Tequila Partida. This episode is a deep dive into the world of tequila, exploring everything from the cultivation of agave plants to the intricate details of the distillation and aging processes.

Introduction

The episode kicks off with a brief introduction about the podcast and where listeners can find it. I then introduce Jose Valdez, who provides a fascinating overview of his role at Tequila Partida and his journey into the tequila industry.

Jose Valdez's Journey

Jose shares his background, starting from his studies in industrial engineering to his initial work in the manufacturing electronic industry. Dissatisfied with his career, he sought a more fulfilling path and found his way into the tequila industry. He recounts meeting Gary Shasby, an American investor looking to create a new tequila brand that would compete with the likes of Patron and Don Julio but with a more authentic and natural approach.

The Essence of Authentic Tequila

Jose explains the concept of "additive-free" tequila, a cornerstone of Tequila Partida's philosophy. He elaborates on the Mexican laws that allow up to 1% of additives in tequila and how Tequila Partida chooses to go beyond these regulations to create a more natural product.

The Tequila-Making Process

We delve into the detailed process of making tequila, starting with the cultivation of the Blue Tequilana Weber agave plant. Jose explains the importance of the plant's maturity, the harvesting process, and the subsequent steps of cooking, milling, fermentation, and distillation. He emphasizes the significance of using fresh agave and the unique volcanic water from Tequila Valley, which contributes to the distinct flavor profile of Tequila Partida.

Fermentation and Distillation

Jose provides insights into the fermentation process, highlighting the use of natural yeast and the importance of fermentation time in developing the tequila's flavor. He also discusses the distillation process using pot stills, which helps in maintaining the quality and consistency of the final product.

Aging and Barrel Selection

We explore the aging process of tequila, where Jose explains the use of ex-bourbon barrels and the meticulous selection process for creating their aged products. He shares the challenges and intricacies of barrel aging, including the impact of climate and barrel position on the final flavor.

Single Barrel Añejo Project

Jose introduces Tequila Partida's Single Barrel Añejo project, a special initiative to celebrate their 20th anniversary. He describes the rigorous selection process for these unique barrels and the opportunity for consumers to experience a one-of-a-kind tequila.

Personal Connection to Tequila

Towards the end of the episode, Jose shares his personal connection to tequila, recounting memories of his father enjoying tequila on Sundays and how this influenced his respect and passion for the spirit.

Conclusion

We wrap up the episode with a heartfelt thank you to Jose for sharing his extensive knowledge and passion for tequila. This episode offers a comprehensive look into the world of Tequila Partida and the dedication to quality that sets them apart in the industry.

Tune in to this episode to gain a deeper appreciation for tequila and the artistry behind Tequila Partida. Whether you're a tequila aficionado or a curious newcomer, this episode is packed with valuable insights and fascinating stories.

 

00:00:00 - Introduction and Subscription Request

00:00:32 - Guest Introduction: Jose from Tequila Partida

00:01:16 - Jose's Role and Title: Maestro Tequilero

00:02:17 - Jose's Background and Journey to Tequila Partida

00:05:10 - Authenticity and Additive-Free Tequila

00:07:09 - Overview of Tequila Production Process

00:12:07 - Challenges of Agave Cultivation and Sourcing

00:16:16 - Changes in the Tequila Industry and Consumer Trends

00:19:29 - Focus on Quality and Freshness in Agave Selection

00:21:03 - Cooking and Milling Process

00:25:20 - Importance of Water in Tequila Production

00:28:01 - Fermentation Process and Yeast Management

00:32:01 - Distillation Process and Consistency

00:36:03 - Deciding Between Blanco and Aged Tequila

00:38:14 - Aging Process and Barrel Selection

00:41:04 - Single Barrel Añejo Project

00:45:02 - Batching and Blending for Consistency

00:49:59 - Jose's Personal Connection to Tequila

00:53:41 - Conclusion and Appreciation