A look at how advertising portrays men – and how to fix it

Update: 2024-08-01

Description

As part of WARC’s ongoing coverage of masculinity in crisis, US Commissioning Editor Cathy Taylor talks with Alejandro Fieccone, global head of brand for Dove Men+Care at Unilever, and Gary J. Nix, founder and chief strategy officer at the Brandarchist. Discussing the crisis in masculinity, and how brands can drive positive change in how men see themselves.

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A look at how advertising portrays men – and how to fix it

#box-pro-ellipsis-173039086137659{-webkit-line-clamp:2;}A look at how advertising portrays men – and how to fix it

A look at how advertising portrays men – and how to fix it

WARC

A look at how advertising portrays men – and how to fix it