AI Led Growth: The New Path for AI and Sales with 1Mind CEO Amanda Kahlow
Description
https://www.gtmaiacademy.com
https://www.gtmaipodcast.com
https://www.1mind.com
https://www.linkedin.com/in/amandakahlow/
# The AI Revolution No One's Talking About: My Eye-Opening Conversation with 1Mind CEO Amanda Kahlow
After my conversation with Amanda Kahlow, I had to take a moment to process what I'd just learned. As someone who's spent years in enablement and worked with countless AI companies, I thought I understood where AI was headed in the GTM space. I was wrong.
## The Uncomfortable Truth
Here's what kept me up after this conversation: Many of us are still planning our 2024-2025 GTM strategies based on assumptions that might be obsolete faster than we think. While we're debating whether to use ChatGPT for email templates, companies like 1Mind are fundamentally changing the game.
## What This Means for Your Career
If you're in GTM, you need to be thinking about:
1. **Skill Evolution**: Technical knowledge becomes less valuable; strategic thinking and relationship building become crucial
2. **Role Transformation**: Traditional roles will evolve or disappear, but new roles (AI trainers, conversation designers) will emerge
3. **Strategic Impact**: Understanding how to integrate AI into GTM strategy becomes a career-defining skill
## The Most Surprising Insights
1. **PLG to AILG**: Amanda introduced the concept of "AI-Led Growth" as the evolution of Product-Led Growth. This isn't just a buzzword – it's a fundamental shift in how we think about scaling businesses.
2. **Buyer Control**: The ability for buyers to choose their preferred AI representative, including matching cultural and ethnic preferences, could revolutionize personalization in sales.
3. **Technical Depth**: The combination of deterministic and generative AI means these systems can handle complex technical sales conversations, not just basic qualification.
## What You Need to Do Now
1. **Audit Your GTM Tech Stack**: How much of it could be enhanced or replaced by AI solutions?
2. **Review Your Team Structure**: Are your current roles aligned with where the market is heading?
3. **Skill Assessment**: What skills do your teams need to develop to stay relevant?
4. **AI Integration Strategy**: Start thinking about how to integrate AI into your GTM motion before your competitors do
## The Bottom Line
The conversation with Amanda made one thing clear: This isn't about whether AI will transform GTM – it's about how quickly it's happening and who will adapt first. The companies that figure this out early will have an insurmountable advantage.
As Amanda put it, "We can embrace change with fear or with love." For GTM leaders, I'd add a third option: embrace it with strategy.
For those interested in seeing this future firsthand, check out 1Mind.com or reach out to Amanda at amanda@1mind.com. Trust me – you want to be ahead of this curve, not chasing it.