DiscoverProduct Marketing LifeAI WON'T replace you, but PMMs who use it MIGHT with Susanna Bogardus, Workday
AI WON'T replace you, but PMMs who use it MIGHT with Susanna Bogardus, Workday

AI WON'T replace you, but PMMs who use it MIGHT with Susanna Bogardus, Workday

Update: 2025-07-09
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In this episode, Susanna Bogardus, Principal PMM at Workday, shares her path from account management to product marketing – and how AI tools like GPT-3 are reshaping how we work.

She dives into building trust in AI, using tech to support (not replace) human roles, and why customer support is a goldmine for insights. Susanna also shares top advice for aspiring PMMs: hone your soft skills and know your customer.

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AI WON'T replace you, but PMMs who use it MIGHT with Susanna Bogardus, Workday

AI WON'T replace you, but PMMs who use it MIGHT with Susanna Bogardus, Workday